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About the Role

The 375 Park Avenue Spirits Area Manager is a driven, self-motivated, and solution-oriented sales professional responsible for executing brand-building programs and initiatives. This field-based role achieves annual sales targets by developing strong relationships with distributor partners, account managers, buyers, and key retail accounts.

Responsibilities

• Build and grow key accounts across the territory, ensuring strong execution in distribution, programming, education, staff training, and in-market visibility.
• Partner closely with distributor sales teams, working independently to develop productive relationships and increase brand share of mind.
• Execute national brand programs locally, ensuring consistent and effective market rollout.
• Drive on- and off-premise execution, including menu placements, back-bar presence, displays, merchandising, and points of distribution.
• Lead and participate in GSMs, sales meetings, and brand launches to educate distributor partners and customers.
• Support annual planning efforts through collaboration and market input.
• Manage local POS ordering, allocation, and in-market execution.
• Plan and conduct regular distributor ride-withs and work-withs.
• Execute retail tastings and sampling events to build trial, awareness, and visibility.
• Monitor and report on market conditions, including distribution, pricing, displays, out-of-stocks, and competitive activity.
• Manage territory activities within established T&E and A&P budgets.

Requirements

• 3+ years of adult beverage experience (spirits required; no non-alc or general CPG)
• Strong on-premise and/or off-premise execution background
• Proven ability to work independently and manage ambiguity
• Comfortable with frequent change and evolving priorities
• Valid driver’s license and ability to travel throughout the NY territory
• Willingness to work nights/weekends as needed
• High school diploma or GED
• Microsoft O365 proficiency and social media fluency
• Demonstrated ability to plan, prioritize, and manage territory activities effectively
• At least 21 years of age
• Travel upstate monthly

Skills

• Strong presentation and communication skills
• Microsoft O365 proficiency
• Social media fluency

Location

• NY territory

Work Type

• Field-based
• Full-time

Experience Level

• 3+ years

Education Level

• High school diploma or GED
• Bachelor's Degree

Salary/Compensations

• $80,000 - $120,000

Benefits

• Medical
• Dental
• Vision
• 401K
• Paid time off

About the Company

• 375 Park Avenue Spirits was founded in 1981 and became an independent subsidiary inside the Sazerac Company. The company specializes in superior brands from around the world that drive innovation within their category.
• The portfolio spans premium- to luxury-spirit categories and includes numerous expressions from leading international producers.
• By aligning with brands that embrace 375 Park Avenue Spirits' values and vision, the company has created an environment of growth for supplier partners in the domestic market.
• 375 Park has forged relationships with over 35 countries and exports select brands worldwide.
• Sazerac values innovation and excellence, driving the future of the beverage industry.
• Sazerac has a strong heritage of craftsmanship and quality, creating memorable experiences for customers.
• Sazerac offers a collaborative and inclusive atmosphere where ideas and expertise are valued.
• Sazerac provides continuous learning opportunities and career development programs.

Equal Opportunity

• Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.