About the Role
This role supports the digital activation team in executing campaign activity, with a focus on social media, display, video, and SEM. It offers an opportunity to learn digital media buying and platform execution, building a foundation for media strategy and driving campaign performance for clients.
Responsibilities
- Perform hands-on setup of campaigns within social media platforms (Meta, TikTok, LinkedIn, etc.), ensuring proper audience targeting, budget allocation, ad trafficking, and pixel/tag implementation.
- Collaborate with the media planning team to understand campaign objectives and implement necessary updates, budget reallocations, and structural changes within buying platforms.
- Monitor active campaigns daily and weekly to gauge pacing and performance, highlighting areas for optimization or under-delivery.
- Communicate with vendor or platform representatives to troubleshoot basic ongoing issues.
- Assist with client reporting by pulling data from social and programmatic platforms, formatting spreadsheets, and identifying preliminary trends.
- Participate in internal meetings, shadow senior team members, and develop knowledge of the digital media landscape.
Requirements
- 1-2 years of digital media experience (internship or coordinator-level agency experience is highly valued).
- Foundational understanding of the digital media landscape with a strong interest in social media execution.
- Competent computer knowledge of Excel and PowerPoint.
- Hands-on familiarity with or basic exposure to major social media buying platforms (e.g., Meta Ads Manager, TikTok Ads Manager).
- Exposure to programmatic DSPs (Amazon, The Trade Desk, DV360) is an asset.
- Solid written and verbal communication skills with exceptional attention to detail.
- Ability to work collaboratively in a team environment while managing time effectively to meet deadlines.
- Proactive problem solver with a strong willingness to learn in a fast-paced environment.
Skills
- Social Media Platforms
- Display Advertising
- Video Advertising
- SEM
- Meta Ads Manager
- TikTok Ads Manager
- Excel
- PowerPoint
- Programmatic DSPs
- Amazon DSP
- The Trade Desk
- DV360
- Communication Skills
- Attention to Detail
- Time Management
- Problem Solving
Location
- Canada
Work Type
- Hybrid
Experience Level
- 1-2 years
- Internship
- Coordinator-level
Salary/Compensations
- $55,000.00 - $80,000.00
About the Company
- Horizon Media is a global media company.
Equal Opportunity
- Applicants with disabilities who may need a reasonable accommodation during the interview/hiring process should email: taleadership@horizonmedia.com.
