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About the Role
Constellation is seeking a digital marketing professional to build and execute digital campaigns, think of creative solutions to digital ecosystem challenges, and project manage various processes across clients and internal teams. This role involves optimizing campaigns, creating reports with strategic insights for clients (including leadership and C-suite), and growing client budgets through cross-selling. The position requires continuous campaign monitoring to ensure KPIs are met, overseeing KPIs for automotive brands and franchises to maintain competitiveness, and managing media spend to maximize ROI and meet industry benchmarks. Additionally, the role will facilitate training for new employees and collaborate with internal teams to ensure client satisfaction and prevent turnover.
Responsibilities
- Build and execute digital campaigns on a monthly basis, adhering to clients overall goals
- Think of creative solutions to challenges brought on by changes in the digital ecosystem
- Project manage various processes across a wide array of clients and internal teams
- Optimize campaigns according to campaign objectives on a weekly basis
- Create reports and develop strategic insights to present to clients on a monthly basis
- Report insights directly to clients (including leadership and C-suite)
- Be comfortable growing existing client budgets and cross-selling to maximize client accounts
- Continuously monitor campaigns to ensure KPIs are being met
- Oversee the KPIs across an entire automotive brands and its franchises to ensure company stays competitive with given benchmarks
- Manage campaigns media spend, and strategically allocate budgets to maximize ROI and meet industry benchmarks
- Help facilitate training/onboarding of new employees
- May have to manage budgeting for entire portfolio of clients
- Work closely with internal teams to ensure client satisfaction and prevent client turnover
Requirements
- Bachelor's degree required in Communications, Marketing, or a related field preferred
- 3-5 years of experience with digital marketing
- Preferably Meta Ads Manager and Google Ads Manager experience
- Ability to work in a fast-paced environment, and complete projects within a deadline
- Ability to analyze and present data in a meaningful and digestible way
- Familiarity with A/B testing and multivariate experiments
- Demonstrated proactive approaches to problem-solving with strong decision-making capability
- Emotional maturity
- Ability to present to executives and C-suite on the client side and internally
- Highly resourceful team-player, with the ability to also be extremely effective independently
- Detail oriented is a must
- Learn, master, and provide valuable product improvement feedback for our proprietary technology platform
- May have to manage 1-2 direct reports
Skills
- Digital marketing
- Meta Ads Manager
- Google Ads Manager
- A/B testing
- Multivariate experiments
- Data analysis
- Data presentation
- Problem-solving
- Decision-making
- Presentation skills
- Teamwork
- Independent work
- Attention to detail
- Google Analytics 4
- Google Tag Manager
- Programmatic Display
- Connected TV
- TikTok
- Copywriting
- Writing skills
- Interpersonal skills
Location
- NYC-based
- Hybrid
Work Type
- Hybrid
Experience Level
- 3-5 years
Education Level
- Bachelor's degree
Salary/Compensations
- $82,000 - $92,000
Benefits
- Comprehensive Healthcare, Dental, and Vision coverage
- Flexible PTO
- Hybrid work environment
- Casual in office dress code
- Competitive 401k plan with company match
- Commuter and Parking Benefits
- Paid Family Leave
- Catered lunches & free snacks and beverages
- Wellness programs and other employee perks
About the Company
- Constellation is a cutting-edge AI solution that empowers highly regulated and complex industries with the insights and content they need to fuel their business.
- Specializing in industries such as healthcare, automotive, insurance, and finance, our powerful data/AI insights tools inform the creation of compliant content at scale.
- We enable our customers to harness their data and streamline the creation of localized, personalized content.
- A global, NYC-based company, Constellation has been revolutionizing marketing technology and data intelligence in order to drive exponential growth since its founding in 2016.
- Constellation was named the 65th Fastest-Growing Private Company in America, the 10th Fastest-Growing Women-Owned Private Company, and the 7th Fastest-Growing Marketing & Advertising Company by Inc 500.
- In 2022, our platform won the Digiday Technology Award for Best Marketing Automation Platform.
Equal Opportunity
- Constellation is an Equal Opportunity Employer, committed to providing a diverse and inclusive environment.
- We don't discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally-recognized protected basis under federal, state, or local law.
- If you need an accommodation during any part of the interview process, due to a disability, please let your dedicated Talent Partner know.