Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

We are building a relationship-oriented bank for the modern world and need talented, passionate professionals dedicated to doing what’s right for our clients. Our Simplii Marketing team brings the Simplii Financial brand to life through insight-led, integrated marketing that supports business growth and deepens client relationships. As Senior Manager, Simplii Marketing, you will lead the planning and execution of marketing communications and campaigns across channels, translating business objectives into actionable marketing plans that strengthen the brand and create meaningful client experiences.

Responsibilities

Lead the planning and execution of marketing communications and campaigns across channels.
Translate business objectives into clear, actionable marketing plans.
Use customer insights, data, and performance results to shape strategies, optimize campaigns, and drive measurable outcomes.
Foster a culture of collaboration, accountability, and continuous improvement.
Support team priorities and deliver high-quality work.
Lead the development and execution of integrated marketing initiatives across channels, agencies, and partner teams.
Develop marketing strategies that strengthen client relationships and improve how clients experience the brand.
Maintain consistency in Simplii's brand identity and messaging.
Manage campaign budgets, timelines, and deliverables, working with partners to maximize impact and track progress.
Analyze campaign results to uncover insights, refine recommendations, and optimize future marketing activity.
Build strong relationships across the organization to align priorities, shape integrated recommendations, and demonstrate the value marketing brings to the business.

Requirements

7+ years of marketing experience.
Experience leading integrated campaigns across multiple channels.
Experience working with creative and media agencies to develop strong briefs, guide execution, and provide thoughtful feedback.
Use data, insights, and sound judgment to make decisions, set clear objectives, measure progress, and drive strong business outcomes.
Translate the big picture into clear plans, recommendations, and actions that bring partners together and move work forward.
Build strong relationships across teams, communicate with clarity, and work effectively with colleagues and partners at all levels of the organization.
Take pride in delivering high-quality work, manage multiple priorities with accountability, and stay focused on seeing initiatives through to completion.
Bring your real self to work, and live our values - trust, teamwork, and accountability.
Be legally eligible to work at the specified location(s).
Where applicable, must have a valid work or study permit.
May be asked to complete an attribute-based assessment and other skills tests.

Skills

Analytical Thinking
Campaign Development
Communication
Customer Engagement
Leadership
Marketing Campaign Analysis
Marketing Planning
Operational Efficiency
People Management
Project Management

Location

Toronto-81 Bay, 32nd Floor

Work Type

Hybrid
Temporary (Fixed Term)
Full-time

Experience Level

Senior Manager
7+ years

Benefits

Competitive compensation
Banking benefit
Wellbeing support
Employee and family assistance programs
MomentMakers recognition program

About the Company

CIBC is building a relationship-oriented bank for the modern world.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work.
Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com

Equal Opportunity

CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong.
We seek applicants with a wide range of abilities and we provide an accessible candidate experience.
If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com
CIBC is committed to clarity in our hiring process.
All roles posted are opportunities we’re actively recruiting for, unless stated otherwise.