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About the Role

As a Strategy Director, you are responsible for creating the strategic direction a brand will take in communications to achieve their business goals. You will strategize, produce, and analyze key cultural, consumer, and market intelligence to design holistic communications plans. Your work should be recognized as best practice, winning awards and achieving high client scores. You will create strategic recommendations and engage with clients in an advisory capacity, reporting to the Client Lead. Creative thinking, presentation skills, and leadership are critical for success in this role, driving re-appraisal of communications and advancing the agency.

Responsibilities

Maintain excellent client relationships and understand their key business challenges.
Be a valuable contributor in client meetings, capable of challenging opinions constructively.
Deliver innovative thinking that inspires leading-edge solutions and award-winning work.
Equip the client team with knowledge and expertise to confidently discuss strategic direction.
Achieve measurable client and strategy business KPIs.
Identify, develop, and oversee the delivery of unique and innovative strategies to achieve client results.
Clearly demonstrate how the strategy addresses business needs, focusing on results and measurement.
Lead Infinity Planning for the team and client base.
Write cohesive communications architectures that deliver on the platform and guide brand participation in culture.
Train, guide, and assist Strategy and Client teams in developing and packaging ideas.
Collaborate positively with SBU and independent creative partners on client work.
Utilize qualitative and quantitative communications channel and cultural tool research to develop consumer insights.
Partner with Analytics to develop new tools and contribute to proprietary planning, research, and reporting models.

Requirements

8+ years in an integrated planning role within media, creative, innovation, or communications (digital, content, invention, social, activation).
Ability to think differently: creative, adaptive, entrepreneurial, and independently minded.
Deep immersion in cultural understanding and a drive to learn more about the world and people's motivations/behaviors.

Skills

Strategic direction creation
Communications planning
Client relationship management
Innovative thinking
Presentation skills
Leadership behaviors
Infinity Planning
Communications architecture development
Team training and guidance
Collaboration
Qualitative and quantitative research
Insight development
Analytics partnership
Creative thinking
Adaptive thinking
Entrepreneurial mindset
Cultural understanding

Location

90+ markets

Work Type

Hybrid

Experience Level

8+ years

Salary/Compensations

$130,000.00 - $150,000.00

Benefits

Medical coverage
Dental coverage
401(k) plans
Flex spending
Life insurance
Disability insurance
Employee discount program
Employee stock purchase program
Paid family benefits

About the Company

Initiative believes in the power of media to reshape industries and orchestrate brand consumer experiences by balancing unity and individuality.
They build Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile.
Media responsibility, diversity, brand safety, and sustainability are core to their operations.
The agency fosters diversity and inclusion, valuing all 6,000+ employees across 90+ markets.
Their vision is to create a better media company, industry, and world.
Initiative promises to see, celebrate, and elevate the unique qualities of their people.
They connect employees to meaningful career journeys.
Core values are INDIVIDUALITY, INSTINCT, IMPACT!, and IMAGINATION.
Omnicom is committed to hiring and developing exceptional talent, focusing on inclusive teams and celebrating differences.

Equal Opportunity

Initiative celebrates diversity in an inclusive environment where all employees feel seen, heard, and valued.
It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Omnicom's policy is to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law.
EOE/AA/M/D/V/F.