About the Role
As a passionate and driven paid social expert, you will lead Paid Social Associates and Sr. Associates, offering mentorship and training. You will manage day-to-day operations, guide your team to achieve client goals and KPIs, and foster strong client relationships. You are eager to deliver top-tier paid social campaigns for high-profile brands, confidently communicating the impact of tactics and strategies as the primary client contact.
Responsibilities
- Overseeing paid social campaigns across platforms like Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok, and Reddit.
- Managing and developing Paid Social Associates and Sr. Associates.
- Developing, optimizing, and maintaining paid social campaigns, including coordinating assets and managing budgets.
- Integrating paid social media strategy into multi-channel recommendations with a cross-discipline team.
- Analyzing data to provide insights and optimization recommendations using strong quantitative, analytical, and storytelling skills.
- Developing, executing, and testing campaign variables to generate client-specific insights.
- Providing feasible recommendations to creatives to align with campaign briefs.
- Understanding client goals and maximizing success measures through tactical strategies and technologies.
- Maintaining and optimizing client campaigns to improve performance against benchmarks.
- Brainstorming and researching new opportunities, including betas and partner innovations.
- Integrating third-party tracking vendors with social platforms.
Requirements
- Substantial experience in account management, planning, and/or performance media.
- Strong working understanding of Paid Social platforms (e.g., Facebook Ad Manager, X Ads).
- Demonstrable experience working with multiple partners on enterprise-level paid social media accounts with diverse budgets and objectives.
- Proven ability to translate high-level client goals into paid media strategy using online technologies.
- Ability to effectively communicate processes and tactics to clients, peers, and junior team members.
- Understanding of paid social measurement and experience with native measurement tools.
- Excellent written and verbal communication skills.
Skills
- Paid Social
- Optimization
- Analytics
- AI
- Experimentation
- Facebook Ad Manager
- X (formerly Twitter) Ads
- Third-party data and measurement solutions
- Creative collaboration
- Client relationship management
- Team leadership
- Budget management
- Data analysis
- Storytelling
- Cross-channel strategy integration
Location
- 60 countries
Work Type
- Hybrid
Experience Level
- 3+ years of experience
- Agency experience strongly preferred
Salary/Compensations
- $90,000.00 - $100,000.00
Benefits
- Medical and dental coverage
- 401(k) plans
- Flex spending
- Life insurance
- Disability
- Employee discount program
- Employee stock purchase program
- Paid family benefits
About the Company
- KINESSO is a technology-driven performance marketing agency providing actionable growth for agency partners and clients.
- We leverage capabilities in optimization, analytics, AI, and experimentation.
- KINESSO is the collective entity of Matterkind, Reprise, P3, and Kinesso.
- We have extensive offerings spanning performance marketing and data and technology.
- We offer an end-to-end engine of planning and optimization, data-driven strategy for social platforms, e-commerce growth, and curated marketplaces.
- The company has over 6,000 employees in more than 60 countries.
Equal Opportunity
- It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
- EOE/AA/M/D/V/F.
