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About the Role

We are seeking an ambitious, innovative, and passionate Social Media Manager to lead the Barclays Women's Super League (BWSL) social media presence. This role involves engaging core supporters and attracting new audiences through narrative-led storytelling across core channels like Instagram, Facebook, and X.

Responsibilities

• Lead the day-to-day creation and planning of social-first, best-in-class storytelling tailored for English-speaking markets.
• Oversee daily content output, scheduling, and formatting across the Barclays WSL channels: Instagram, Facebook, and X.
• Brief and collaborate with video editors and graphic designers to produce high-quality, engaging visual assets.
• Work closely with the strategy and insights team to analyze performance data and refine content based on algorithmic nuances and platform trends.
• Drive fan growth and engagement by actively managing and interacting with the WSL’s following.
• Execute live coverage, real-time updates, and reactive content during game days.
• Maintain strong relationships and smooth communication between Little Dot Sport, the BWSL, and key stakeholders.
• Ensure all international output accurately reflects and elevates the BWSL's identity.
• Stay ahead of emerging digital trends, platform updates, and content formats to keep the league's international channels competitive and innovative.

Requirements

• Proficient across major social networks, including Facebook, X, and Instagram.
• Strong capability in analyzing and reporting platform performance metrics.
• Demonstrated history of producing and distributing highly engaging, entertaining, and informative content.
• Deep familiarity with football-related social content and trends.
• Intermediate proficiency in Adobe Photoshop and Premiere Pro, with After Effects knowledge considered an asset.
• Exceptional verbal and written communication abilities, with the capacity to confidently communicate and liaise with senior or high-profile stakeholders.
• Clear understanding of live football match-day cycles and dynamics.
• Skilled in managing large online communities, facilitating discussions, and delivering reactive content.
• Experienced in coordinating and briefing creative teams, including editors and designers.
• Able to execute swift editorial choices in fast-paced environments and clearly outline strategies to stakeholders.
• Previous experience in social media across sport is a must.
• Knowledge of the BWSL, its teams, and its players is desirable.
• Having a deep understanding of content formats and algorithmic nuances across platforms is essential.
• Weekend and out-of-hours work will be needed in line with the Barclays WSL fixture list.

Skills

• Social media strategy execution
• Content ideation
• Content creation
• Content publishing
• Stakeholder liaison
• Community engagement
• Social media analytics
• Content format understanding
• Algorithmic nuance understanding
• Adobe Photoshop
• Adobe Premiere Pro
• Adobe After Effects (asset)

Location

• Shoreditch

Work Type

• Hybrid
• Flexi-time

Experience Level

• Social media experience in sport

Benefits

• Hybrid and flexi-time working
• Mental health and wellbeing programmes
• Enhanced family leave
• Interest-free financial support
• Digital nomad policy (work from abroad in two one-week blocks a year)
• Pension contributions
• Annual leave
• Free lunches
• Socials
• Health treatments

About the Company

• A multi-platform production company, social media agency, and digital media network.
• An award-winning, B Corp™ Certified workplace with employee wellbeing at the heart of everything.
• One of the biggest studios in digital content since 2013, working with top TV, movie, sports, and brand clients.
• Committed to fostering a diverse, inclusive, and equitable workplace that reflects diverse digital audiences and communities.

Equal Opportunity

• We are committed to fostering a diverse, inclusive, and equitable workplace at Little Dot that reflects our diverse digital audiences and communities we work and live in.
• We are committed to ensuring every employee feels valued and empowered to contribute their unique perspectives.
• We welcome candidates of all backgrounds, experiences, and identities to apply to our vacancies, and we strive to create an environment where differences are celebrated, and everyone has equal opportunity to thrive.