Sales Manager at AHF | California | Rezi

Sales Manager at AHF

Sales Manager

AHF · California

Today

Sales Manager

AHF · California

3 hours ago
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About the Role

This is a player-coach role where you will lead a team of Business Development Representatives within the Western Region. You will be in the field with your reps and their customers, coaching one-on-one, while owning the region's revenue performance across the full commercial portfolio. This role requires in-field travel of 75-80%, with travel/overnight stays 20% of that time.

Responsibilities

  • Direct, day-to-day leadership of the region's Business Development Representatives.
  • Hire, onboard, coach, and manage rep performance; assign and adjust territories as needed.
  • Coach reps through shifting priorities and change, keeping the team focused on execution.
  • Hold the team accountable to CRM discipline, activity standards, and forecast accuracy.
  • Grow profitable sales across the full commercial portfolio: Crossville porcelain tile, AHF Contract, Armstrong LVT/LVP, and commercial sheet vinyl.
  • Build relationships with key contractors, architects, designers, distributors, and end users.
  • Meet with key accounts to support reps in presenting, negotiating, and closing deals.
  • Manage the regional job-tracking process with reps and distributors; identify and close top opportunities and report results monthly.
  • Enforce, strategize, and implement plans to hit the assigned regional sales budget and cost center targets.
  • Direct sales forecasting to the product level and set performance goals.
  • Analyze regional performance, identify gaps, and build plans to close them.
  • Monitor competitive activity and market conditions; adjust strategy accordingly.
  • Provide input on VOC/CTQ, pricing, and go-to-market programs for key accounts.

Requirements

  • Bachelor’s degree from a four-year college or university or equivalent work experience
  • Experience working in an outside sales role calling on a varied client base
  • 5+ years selling building materials products
  • Proven success selling to large corporate clients
  • Knowledge of specifications, design and phases required
  • Strong understanding of construction, real estate, and job site conditions
  • Track record of solution-based, effective selling in complex or competitive markets.
  • Operates with real autonomy; solves problems instead of escalating them.
  • Seeks clarity in ambiguous situations and makes the call when direction isn't fully spelled out.
  • Consistent and composed under pressure.
  • Entrepreneurial mindset balanced with the discipline to run a structured, accountable team.
  • Frequently expected to stand for long periods of time and expected to lift up to 20 pounds.
  • Vision must be sufficient to see tools and equipment clearly.
  • Must be able to work in plant conditions that include all extreme weather conditions (hot and cold), and a noisy and dusty environment.
  • Think analytically
  • Make decisions
  • Develop options and implement solutions
  • Work with a team
  • Maintain regular and punctual attendance (consistent with ADA and/or FMLA)
  • Attention to detail
  • Communicate effectively
  • Multitask in a fast pace environment
  • Work with a Sense of Urgency
  • Flexible (This is an entrepreneurial work environment)

Skills

  • Flooring product knowledge preferred.

Location

  • Western Region

Work Type

  • Full-time
  • Hybrid

Experience Level

  • 5+ years selling building materials products

Education Level

  • Bachelor’s degree or equivalent work experience

Benefits

  • Medical
  • Dental
  • Vision
  • 401K

About the Company

  • AHF Products is a leading hard surface flooring manufacturer in the USA with a family of trusted brands serving the residential and commercial hardwood, tile, and vinyl flooring markets. With decades of experience in award-winning flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, innovation, and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce®, Armstrong Flooring™, Hartco®, Robbins®, LM Flooring ®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph®, Emily Morrow Home®, tmbr®, Crossville®, and Crossville Studios®. Our commercial brands include Bruce Contract™, Hartco Contract™, AHF Contract®, Armstrong Flooring, Parterre®, Crossville® and Crossville Studios®. Headquartered in Mountville, Pennsylvania, with manufacturing operations across the United States and in Cambodia, AHF Products employs over 3,000 dedicated team members.

Equal Opportunity

  • AHF Products provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.