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About the Role

As a Senior Marketing Data Analyst focusing on Marketing Mix Modelling for the Acquisition segment, you will empower the Marketing team with data-driven decision-making. You will monitor, measure, and analyze initiative effectiveness, and contribute to stakeholder team strategies. Your role is to establish a data mindset, fostering a culture of continuous learning and improvement within a cross-functional team.

Responsibilities

Act as the Analytics focal point for Marketing Mix Model, owning the Acquisition Marketing Test & Learn workstream end-to-end.
Lead Acquisition Measurement, owning the domain roadmap and prioritization with business and technical stakeholders.
Partner with Acquisition Marketing teams for measurement strategy and data-related questions.
Collaborate with Senior Leadership on Measurement techniques and presenting results to steer business decisions.
Build scalable, reliable, and self-serve resources, including Measurement Frameworks, Data Modeling lineage, and Analytics dashboards.
Enrich the knowledge base and drive data literacy through documentation and knowledge sharing.
Contribute to OKRs and goals definitions by developing clear, measurable targets.
Collaborate with various analytics teams and utilize shared platforms.

Requirements

5+ years of experience in Marketing or Product Analytics, with a focus on Acquisition Strategies and Effectiveness Measurement.
Proven success in partnering with Technical and Business stakeholders to improve analytics maturity and drive data-driven decisions.
Solid experience in Marketing Mix Modeling and Driving Experiments Design, Implementation, and Analysis is mandatory.
Previous experience in high-growth startups managing Marketing Acquisition, Brand Marketing measurement, Strategy, or Conversion Rate Optimization is a plus.
Previous experience in a Fintech environment is a plus.

Skills

Statistical methods for analyzing experimental and observational data in Marketing/Acquisition strategy.
SQL and Python/R for data cleaning, modeling, and analysis with clean code practices.
Data storytelling and visualization (e.g., Tableau, Looker, Metabase, Superset).
Translating complex analysis and technical topics to non-technical audiences.
Marketing topics including audience segmentation, targeting, and marketing data enrichment.

Location

Berlin

Work Type

Full-time

Experience Level

Senior

Benefits

Competitive personal development budget.
Work from home budget.
Discounts on fitness & wellness memberships.
Discounts on language apps.
Discounts on public transportation.
Premium subscription on personal N26 bank account.
Subscriptions for friends and family members.
Additional day of annual leave for each year of service.
High degree of autonomy.
Access to cutting-edge technologies.
Relocation package with visa support.

About the Company

N26 has reimagined banking for today’s digital world, building a global banking platform through technology and design.
They have eliminated physical branches, paperwork, and hidden fees for an elegant digital experience.
Their mission is to empower people to live and bank their way.
Headquartered in Berlin with offices in multiple European cities and a 1,500-strong team of over 80 nationalities.

Equal Opportunity

N26 recognizes strength in diverse perspectives and strives to build talented and diverse teams.
They welcome applications from people of all backgrounds, cultures, genders, sexual orientations, abilities, neurodiversities, and ages.
They are committed to creating an inclusive workspace free from harassment and discrimination.
They offer support for application process accommodations and provide information on Diversity, Equity, & Inclusion at N26 on their website.