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About the Role

The Marketing Orchestration Specialist will manage the orchestration, deployment, and amplification of Fragrance & Beauty Marketing Campaigns in Japan, ensuring consistency and impact across all touchpoints. This role strengthens cross-functional collaboration, encourages knowledge sharing, improves marketing operational excellence, and enables data-driven decision-making, acting as a key interface with Global Marketing Operations.

Responsibilities

Manage the orchestration, deployment, and amplification of Fragrance & Beauty Marketing Campaigns in Japan.
Ensure consistency and impact across all touchpoints.
Strengthen cross-functional collaboration.
Encourage knowledge sharing across stakeholders.
Improve marketing operational excellence.
Enable data-driven decision making.
Act as a key interface of Global Marketing Operations.
Orchestrate campaigns and brand animation across all channels.
Collaborate with cross-functional teams to build 360° activation plans and coordinate across touchpoints.
Support the development and enhancement of gifting moments, including wrapping materials management, from offer strategies to digital orchestration and Point of Sales.
Contribute to the definition and implementation of brand animation strategies (KEM, Event orchestration).
Ensure smooth coordination between internal stakeholders and Global Marketing Operations teams to support operational excellence.
Contribute to improving processes, ways of working, and implement new tools.
Conduct quarterly analysis of market trends, competitor initiatives, and best practices.
Support campaign performance consolidation: KPI definition, performance tracking frameworks, brand animation impact, and client engagement.
Provide and consolidate insights to feed campaign strategies.
Support business recommendations to Global stakeholders.
Support continuous improvement of brand image in the local Market/Region.

Requirements

Experience in marketing, project management, or orchestration-related roles, ideally in the Luxury or Beauty Industry.
Strong ability to manage cross-functional projects and multiple stakeholders.
Analytical mindset with the capability to translate data into actionable insights and strategies.
Strong organizational and coordination skills.
Positive attitude to contribute to an inclusive culture and work in a diverse group.
Outstanding communication ability, to work in both local and international environments (collaboration with HQ).
Fluent in Japanese and English is required.
French is a plus.

Skills

Marketing
Project Management
Orchestration
Cross-functional project management
Stakeholder management
Data analysis
Strategic thinking
Organizational skills
Coordination skills
Communication skills
Campaign management
Brand animation
Gifting strategy
Event orchestration
Process improvement
Performance tracking
KPI definition

Location

Japan

Work Type

Full-time

About the Company

CHANEL Japan Fragrance & Beauty Division operates in an increasingly complex and omnichannel environment where clients engage with the brand across multiple touchpoints.
The pace of innovation, competition, and battle for attention in the beauty and luxury industries continues to accelerate.
Strengthening campaign orchestration and impact is a key priority to contribute to CHANEL’s singularity, brand equity & business performance ambition.
CHANEL is accelerating its transformation towards a more integrated Marketing Model in an increasingly competitive environment.
This requires ever-more collaboration and coordination with cross-functional stakeholders, performance measurement, and stronger connections between global strategies and local market execution.
To support CHANEL’s ambition in Japan, it will be essential to continuously improve the effectiveness and impact of campaigns while sustaining CHANEL's desirability and leadership.