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About the Role

As the Business Development Director (Ticketing), you will be the driving force behind our growth strategy, commercial pipeline, and market expansion. You will lead a high-performing sales and business development team to secure new business across our premier ticketing brands, including Ticketek, Memberships, and Eventfinda. You are a strategic, well-connected, and charismatic leader who thrives on turning market insights into revenue. You will own the end-to-end new business pipeline, from identifying total addressable market (TAM) opportunities to crafting winning Go-To-Market (GTM) strategies, delivering high-impact pitches, and closing enterprise-level deals.

Responsibilities

Define and execute the business development strategy for the ticketing portfolio.
Analyse the addressable market to identify untapped verticals, competitive threats, and growth opportunities.
Oversee and optimise the new business pipeline, ensuring a consistent engine of high-value leads and robust conversion tracking.
Architect and refine compelling GTM packs, proposals, and tender responses that articulate a powerful value proposition to prospective partners and venues.
Act as the face of the brand in-market.
Lead high-stakes presentations and negotiate complex commercial contracts with senior stakeholders, venue managers, and promoters.
Lead, mentor, and hold accountable a multi-brand sales and BD team across Ticketek, Memberships, and Eventfinda, fostering a high-performance, winning culture.
Partner closely with the Managing Director of Ticketing, providing clear data-driven insights, revenue forecasts, and pipeline visibility to the executive team.

Requirements

10+ years of senior business development or commercial sales experience, ideally within the ticketing, live entertainment, sports, or SaaS/Event-Tech sectors.
Proven track record of managing and scaling B2B sales teams across diverse product lines or brands.
Demonstrated success in identifying, pitching, and winning multi-million dollar enterprise accounts or long-term venue agreements.
Exceptional negotiation skills and a deep understanding of commercial models, yield management, and ticketing economics.
Masterful ability to create and deliver GTM packs that simplify complex product ecosystems into irresistible client solutions.
Comfortable building relationships at the C-Suite, promoter, and government/venue board levels.
High proficiency in CRM platforms and modern data analytics tools to track and forecast pipeline health.

Skills

Business Development
Commercial Sales
Sales Team Management
B2B Sales
Enterprise Account Management
Negotiation
Commercial Models
Yield Management
Ticketing Economics
Presentation
Stakeholder Management
CRM Platforms
Data Analytics

Location

Sydney

Work Type

Hybrid
Flexible working
Flexible hours

Experience Level

10+ years senior business development or commercial sales experience

Benefits

Front row and backstage access to live moments
Free and discounted tickets to shows, sport and festivals across our network
Presales and staff allocations for major on-sales
Hybrid and flexible working
Flexible hours
Paid parental leave for primary caregivers
Support returning to work
Annual leave
Birthday leave
Purchase leave
Confidential support via Employee Assistance Program (EAP)
Career coaching for you and your family
Free flu vaccinations
One paid volunteer day a year
Structured development programs
Secondments to major events
Career paths tailored to your interests and skills
ALL STAR Awards
Service milestones

About the Company

Ticketek Entertainment Group (TEG) is a Live Experience Group that helps people discover, access and experience the unforgettable.
We believe Life is better live®.
With over 50 years in live entertainment, we sell more than 30 million tickets annually, connect with 30 million fans across Australia and New Zealand, and bring 18,000+ events to life each year.
Headquartered in Sydney, we operate globally across eight pillars: Ticketing, Live Touring, Sport, Immersive Experiences, Customer & Data Solutions, Venues, VIP Experiences and Partnerships.
Through our integrated operating model, we bring the best live content, ticketing and technology to our partners and create unforgettable memories that last a lifetime.
Our values guide everything we do: we partner with purpose, empower boldness within clear boundaries, and celebrate human connection – always putting the fan first.
We’re Australasia’s home of live entertainment – from stadium tours to your local comedy show – and we look after the people who make it happen.

Equal Opportunity

TEG is an equal opportunity employer committed to embracing a diverse and inclusive work environment.