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About the Role

As a Content Marketing Manager for Cisco Marketing Campaigns, you will be responsible for bringing midmarket campaign content to life by writing, editing, reviewing, and delivering high-quality assets. You will be a hands-on creator and collaborator, taking ownership of work from brief to publishing.

Responsibilities

• Develop creative and compelling copy for integrated marketing campaigns, including paid media/advertising, email, social, and demand generation initiatives.
• Own the production of long-form content tailored to midmarket audiences, including blog posts, webpages, and case studies.
• Serve as the first line of review for incoming content project briefs, ensuring requests are clear, complete, and actionable.
• Partner with product marketing, demand generation, sales, and design teams to gather input and ensure content alignment.
• Review the work of supporting midmarket content managers and provide constructive feedback.

Requirements

• Background in writing and editing for integrated marketing campaigns, with expertise in paid media/advertising and email writing.
• A strong writing portfolio demonstrating the ability to make complex technology clear, engaging, and audience-appropriate.
• Preferably 5 years of experience in B2B content marketing, ideally within networking, enterprise technology, or a related technical domain.
• Familiarity with midmarket or SMB audience dynamics and what resonates with their buyers.
• Experience managing multiple content deliverables simultaneously in a fast-paced environment.
• Background in using AI tools in content workflows.
• A sharp editorial eye with experience reviewing and providing feedback on others' work.
• Self-starter mindset with strong attention to detail and a commitment to delivering quality on deadline.
• Experience working in project management software tools such as Workfront or Asana.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

Skills

• Content Marketing
• Copywriting
• Editing
• Paid Media/Advertising
• Email Writing
• Project Management Software (Workfront, Asana)
• AI Tools

Location

• U.S.
• Canada

Work Type

• Full-time

Experience Level

• 5 years of experience in B2B content marketing

Education Level

• Bachelor's degree in Marketing, Communications, Journalism, or a related field

Salary/Compensations

• $121,400.00 - $154,700.00 (U.S. and/or Canada)
• $121,400.00 - $177,100.00 (New York City Metro Area)
• $111,800.00 - $163,000.00 (Non-Metro New York state & Washington state)

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) plan with Cisco matching contribution
• Paid parental leave
• Short-term disability coverage
• Long-term disability coverage
• Basic life insurance
• 10 paid holidays per full calendar year
• 1 floating holiday for non-exempt employees
• 1 paid day off for employee’s birthday
• Paid year-end holiday shutdown
• 4 paid days off for personal wellness
• 16 days of paid vacation time per full calendar year (non-exempt employees)
• Flexible vacation time off program (exempt employees)
• 80 hours of sick time off provided on hire date and each January 1st thereafter
• Up to 80 hours of unused sick time carried forward
• Additional paid time away for critical or emergency family issues
• Optional 10 paid days per full calendar year to volunteer
• Annual bonuses (non-sales roles)
• Performance-based incentive pay (sales roles)
• Restricted stock units

About the Company

• Cisco is revolutionizing how data and infrastructure connect and protect organizations in the AI era.
• Cisco has been innovating for 40 years to create solutions that power how humans and technology work together across physical and digital worlds.
• Cisco's solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
• Opportunities to grow and build are limitless at Cisco.
• Cisco fosters a collaborative environment with empathy to achieve large-scale impact.