About the Role
Agency Eight is seeking a strategic, performance-minded Account Manager to lead and scale its paid creator business. This role involves managing paid partnership strategy, sourcing creators, negotiating deals, overseeing campaign execution, and driving measurable performance outcomes for a portfolio of clients in the CPG and beauty sectors.
Responsibilities
- Serve as the primary point of contact for clients investing in paid partnerships, owning strategy, and performance.
- Lead bi-weekly client calls focused on campaign performance, optimization recommendations, and forward planning.
- Build paid partnership strategies tailored to each client's goals, such as brand awareness, conversion, and content generation.
- Set and manage client expectations around performance benchmarks, timelines, and deliverables.
- Source creators across platforms based on audience fit, content quality, and historical performance.
- Lead rate negotiations directly with creators, managers, and agents, securing competitive rates, usage rights, exclusivity terms, and whitelisting permissions.
- Build and maintain a point of view on market rates across tiers, platforms, and verticals.
- Own contracting and deal terms end-to-end, partnering with internal teams on paperwork and payments.
- Oversee campaign execution from brief through go-live, including creator briefing, content review, posting timelines, and approvals.
- Manage whitelisting and paid amplification workflows, partnering with clients or paid media partners on activation.
- Track campaign performance against CPM, CPE, ROAS, and conversion benchmarks; proactively optimize live campaigns.
- Own reporting and post-campaign analysis, translating performance data into clear strategic recommendations.
- Identify opportunities to scale paid programs — expanded budgets, new platforms, always-on programs, and content licensing.
- Drive upsells and renewals across your portfolio.
- Build long-term client relationships grounded in trust and measurable performance.
- Maintain and grow relationships with top creators, agents, and management companies.
Requirements
- 3–5 years of experience in paid influencer/creator marketing; agency experience strongly preferred.
- Proven track record negotiating creator deals directly with talent, managers, and agents.
- Hands-on experience with whitelisting (Meta Partnership Ads, TikTok Spark Ads) and paid amplification workflows.
- Strong grasp of paid performance metrics and the ability to translate data into client-facing insight.
- Experience owning client relationships independently.
- Highly organized with the ability to manage multiple clients and campaigns simultaneously.
- Experience managing or mentoring junior team members.
- Proactive, solutions-oriented mindset.
- Proficiency in Google Sheets.
- Experience with project management tools such as Asana or Notion.
- Familiarity with influencer databases and creator analytics platforms.
Skills
- Paid influencer/creator marketing
- Creator deal negotiation
- Whitelisting (Meta Partnership Ads, TikTok Spark Ads)
- Paid amplification workflows
- Performance metrics analysis
- Client relationship management
- Project management
- Google Sheets
- Asana
- Notion
- Influencer databases
- Creator analytics platforms
Experience Level
- 3-5 years
Salary/Compensations
- $70,000 - $100,000
About the Company
- Agency Eight is a creator marketing agency focused on performance seeding, paid partnerships, and affiliate strategy for leading CPG and beauty brands.
- We operate as an extension of our clients’ teams — helping them build community, drive content, and scale creator programs in a measurable way.
