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About the Role

The Media Data Science and Analytics team within Microsoft's Global Marketing Engines and Experiences (E&E) team enables data-driven decision making by providing data products and insights to measure marketing's performance and impact, understand the customer experience, and develop systems of learning for marketers. As a Paid Media Data Analyst, you will establish and promote measurement frameworks that create better investment decision making through reusable, discoverable, and self-service solutions, driving meaningful data interpretation and supporting media optimization.

Responsibilities

Identify and promote methods that enhance efficiency in analytics and reporting.
Ensure solutions are reusable, easily discoverable, and self-service oriented.
Drive meaningful data interpretation to inform paid media business decisions.
Recommend and socialize optimal methods for operationalizing, sharing, and scaling insights.
Share knowledge and practical rationale for transitioning ad-hoc analyses to regular reporting features.
Share domain knowledge to create clarity and ensure readiness to leverage data and insights effectively.
Evaluate the viability of automated methods for data collection, reporting, and analysis.
Understand the relationship between analytical models or experiment designs and business objectives.
Establish clear linkage between generated models or experiment designs and desired business outcomes.
Assess the degree to which models meet business objectives and address gaps.
Ensure alignment on definitions and standards across stakeholders.
Define, design, and promote appropriate feedback and evaluation methods or experiment designs.
Present results and findings to stakeholders.
Leverage working relationships within and across teams to ensure alignment and quality execution.
Drive the adoption of recommended data sources and analysis practices.
Proactively engage stakeholders to identify and act on opportunities to leverage data and resources.
Consult across teams on decisions related to data sourcing, analyses, and interpretation of results.
Share insights and analytical experience through various means, including dashboards, reports, and visualizations.
Synthesize and simplify details across analyses to highlight relevant findings.
Identify opportunities to improve the efficiency of insights reporting techniques.
Guide others and establish partnerships with stakeholders to ensure results are accessible and relevant.
Develop and own Power BI dashboards to understand end-to-end campaign performance.

Requirements

Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR equivalent experience.
Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 6+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 8+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR equivalent experience.
Experience with perception measurement and survey design.

Skills

Data analysis
Reporting
Data science
Business intelligence
Business and financial analysis
Perception measurement
Survey design
Power BI dashboards

Location

U.S.
San Francisco Bay area
New York City metropolitan area

Work Type

Full-time

Experience Level

2+ years
4+ years
6+ years
8+ years

Education Level

Master's Degree
Bachelor's Degree

Salary/Compensations

USD $106,400 - $203,600 per year (U.S.)
USD $137,600 - $222,600 per year (San Francisco Bay area and New York City metropolitan area)

Benefits

Certain roles may be eligible for benefits and other compensation.

About the Company

Microsoft's mission is to empower every person and organization on the planet to achieve more.
Employees come together with a growth mindset, innovate to empower others, and collaborate to realize shared goals.
Microsoft fosters a culture of inclusion where everyone can thrive at work and beyond, built on values of respect, integrity, and accountability.
The Global Marketing Engines and Experiences (E&E) team is responsible for delivering integrated marketing experiences for Microsoft by building, running, and innovating a globally scaled engine to deliver connected journeys that delight customers and create fans.
The Media Data Science and Analytics team enables data-driven decision making by providing data products and insights to measure marketing's performance and impact, understand the customer experience, and develop systems of learning for marketers.

Equal Opportunity

Microsoft is an equal opportunity employer.
All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances.
Assistance with religious accommodations and/or reasonable accommodation due to a disability during the application process is available.