Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
About the Role
Logicalis Asia Pacific is seeking a Field Marketing Manager to lead marketing initiatives and establish a technology powerhouse across Asia Pacific. This role involves spearheading field marketing strategies to amplify the company's presence in Singapore and the wider region, blending local market expertise with regional brand building.
Responsibilities
- Creating and executing targeted demand generation campaigns (including brand, events, digital, content) that fuel sales pipeline and revenue growth
- Building strong partnerships with sales teams, content creators, and vendor partners to deliver marketing initiatives that resonate in market
- Measuring campaign effectiveness and translating data into actionable insights for stakeholders
- Reviewing plans with vendor partners to uncover opportunities for marketing funds and fulfil investment plans
- Driving and managing internal events and communications, including win of the week, Quarterly All Hands, Sales Kick off and internal newsletters, to keep the team informed and engaged
- Collaborating closely with the Head of Marketing & Partner Alliance APAC to create and align the field marketing strategy for the region
- Developing and delivering impactful, relevant content for target audiences
Requirements
- 5+ years of experience in B2B technology marketing, preferably in Singapore or the wider APAC region
- Strong strategic thinking and excellent project management skills
- Proven track record in developing and executing successful marketing campaigns
- Experience in managing vendor relationships and leveraging partner marketing funds
- Exceptional communication skills, both written and verbal, with the ability to engage diverse audiences
- Data-driven approach to marketing with proficiency in analytics and reporting tools
- Adaptability and resilience to thrive in a fast-paced, evolving market environment
- Collaborative spirit with the ability to work effectively across different cultures and time zones
- Passion for technology and its potential to transform businesses
Skills
- Marketing automation tools
- CRM systems
- Content creation
- Storytelling
- Digital marketing channels and tactics
- Marketing budget management
- ROI analysis
- Presentation skills
- Public speaking skills
Location
- Singapore
Work Type
- Full-time
Experience Level
- 5+ years
About the Company
- Logicalis Asia Pacific is one of APAC's leading AI-driven technology integrators, combining global expertise with local insight to help organizations accelerate their journey toward becoming AI-ready enterprises.
- With 7,000+ professionals across 30 territories and more than 10,000 clients worldwide, they deliver lifecycle services across cloud, connectivity, collaboration, cybersecurity, and managed services.
- Logicalis is a Great Place to Work® Certified™ organisation across multiple APAC markets.
Equal Opportunity
- At Logicalis, we are committed to creating a diverse and inclusive workplace where everyone can thrive.