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About the Role
The Vice President, Global Partnerships leads the sponsorship team, managing national and global partners to drive revenue and support for the League and Clubs through long-term partnerships. This role is responsible for aligning partner and league priorities, overseeing partner deliverables, and leading the creation and execution of new assets and programs. The position plays a significant role in cross-departmental projects to advance League priorities related to the Game, Fans, and Engagement, and leads account teams in global and game markets, setting strategy for the overall account list.
Responsibilities
- Oversee one third of the League’s portfolio of 40+ national and global sponsors
- Manage multiple senior-level client relationships, including corporate sponsors, agencies, and marketing teams, overseeing contractual agreements
- Lead partner renewals with Directors and achieve NFL goals
- Manage team on upsell opportunities for existing sponsors, developing unique assets and programs based on client objectives
- Manage team on growing and expanding partnerships to all global game markets and international activations
- Lead partner strategy across multiple global markets, understanding cultural investment patterns and international market activity
- Strategize and collaborate with sponsors, agencies, and internal stakeholders to create integrated NFL-themed marketing programs
- Lead Tentpole budgeting, asset creation, execution, and revenue generation for events like the Super Bowl, Draft, and Kickoff
- Manage a team of Directors, Managers, and Coordinators
- Represent the Sponsorship department in cross-departmental projects, including asset creation, policy changes, and league-wide initiatives
- Drive long-term retention and growth of NFL sponsors through activities that support League priorities (the Game, Fans, Engagement)
- Support SVP on senior leadership/ownership updates and requests, including financial forecasting, business planning, and Commissioner updates
- Develop senior-level communication on partner status and plans, including summaries, presentations, and proposals
- Lead communication with partner C-level executives and senior-level meetings between partners and the NFL
- Make final decisions on team reviews, account allocations, reporting structure, and project allocations
- Serve as the senior relationship point for building client relationships
Requirements
- Bachelor’s degree
- 15+ years’ experience in sports sponsorship
- Global business experience
- Proven track record of sales experience
- Client management experience
- Experience managing a team of direct reports
Skills
- Sales
- Strategy
- Creativity
- Communication
- Financial acumen
- Brand marketing
- Understanding of partner categories, business, and the sports/entertainment industry
- Client service mentality
- Presentation skills
- Innovative thinking
- Global team management
- Leadership
- Time management
- Prioritization
- Cross-functional collaboration
- Problem solving
Location
- New York
Work Type
- Onsite
- Full-time
Experience Level
- Executive level
- Senior level
Education Level
- Bachelor's degree
Salary/Compensations
- $215,000—$275,000 USD
Benefits
- Comprehensive benefits offerings
About the Company
- The NFL is committed to building an inclusive work environment that reflects our incredible fan base.
- NFL Core Values: Respect, Integrity, Team Responsibility, Resiliency.
- NFL Leadership Attributes: Build Talent, Execute, Inspire, Live Our Values, Know the Business, Think Big.
Equal Opportunity
- We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.