About the Role
Maven is seeking a VP of Member Growth to drive member enrollment into Maven's programs, directly impacting revenue. This role owns the end-to-end enrollment process, from awareness to activation, and requires collaboration across multiple functions including Client Success, Marketing, Product, Finance, Data, Clinical, and Operations. The position is a player-coach role, demanding hands-on involvement in data analysis, funnel pressure-testing, and execution, alongside leading a high-caliber team. The ideal candidate will also develop innovative strategies for enrollment growth beyond current optimization efforts.
Responsibilities
- Own member growth for the Core Business, accountable for enrollment targets and revenue.
- Set strategy, build plans, and act as a control tower across cross-functional teams driving revenue.
- Build and run a scalable enrollment engine covering the full journey from eligible population to enrolled, activated member.
- Expand the playbook and deliver new strategies for sustainable member growth beyond current optimization work.
- Identify, size, and open new avenues for growth.
- Optimize relentlessly around data by building and iterating on the funnel and creating systems for quick diagnoses.
- Build operational metrics as leading KPIs for teams contributing to enrollments.
- Hold the cross-functional machine accountable by partnering daily with various teams and ensuring accountability to operational KPIs.
- Serve as the connective tissue for the enrollment process.
- Operate as a player-coach, leading and developing a team while staying hands-on in execution.
- Set the bar for rigor and hands-on execution by doing the work and coaching through it.
- Instrument and forecast by partnering with Data and Finance to build measurement, segmentation, attribution, and forecasting systems.
Requirements
- 10+ years of experience driving growth, enrollment, acquisition, or revenue outcomes.
- Track record of personally owning and hitting a number.
- Experience ideally in healthcare, benefits, marketplaces, consumer subscription, or a similar environment with a complex funnel and multiple stakeholders.
- A hands-on player-coach energized by daily details (data, funnel, plan, execution).
- Elite quantitative ability as a core competency, including building and interrogating funnel models, sizing opportunities, and designing experiments.
- Strategic range to spot and pursue fundamentally new approaches to enrollment.
- Proven ability in cross-functional leadership and accountability to align and mobilize teams without direct authority.
- Commercial instincts to understand how enrollment translates into revenue and unit economics.
- Comfort in a fast-paced, mission-driven environment with high visibility and direct accountability for a top-line company metric.
Skills
- Growth
- Enrollment
- Acquisition
- Revenue outcomes
- Data analysis
- Funnel interrogation
- Experiment design
- Quantitative analysis
- Strategic thinking
- Cross-functional leadership
- Accountability
- Commercial acumen
- Forecasting
Location
- Remote
Work Type
- Hybrid work
- Full-time
Experience Level
- 10+ years
Benefits
- Employer-covered health, dental, and insurance plan options
- Access to the full Maven platform and specialists (Maven for Mavens)
- Whole-self care through wellness partnerships
- Hybrid work, in office meals, and work together days
- 16 weeks 100% paid parental leave
- New parent stipend (for Mavens with 1+ year tenure)
- Annual professional development stipend
- Access to a personal career coach through Maven for Mavens
- 401K matching with immediate vesting (US-based employees)
About the Company
- Maven Clinic is the world's largest virtual clinic for women and families, focused on making healthcare accessible.
- The company partners with employers and health plans to provide women's and family health programs covering fertility, maternity, pediatrics, and menopause.
- Maven aims to improve clinical outcomes, reduce costs, and expand equitable access to care.
- Their consumer platform offers direct access to virtual care across 30+ specialties and dedicated hormone and GLP-1 care programs for women.
- Founded in 2014, Maven Clinic has raised over $425 million from prominent investors.
- The company has received numerous awards for innovation and industry leadership, including TIME100 Most Influential Companies, CNBC Disruptor 50, and Fast Company's Most Innovative Companies.
- Maven Clinic has an award-winning culture, recognized by over 30 workplace and innovation awards.
Equal Opportunity
- Maven is an affirmative action and equal opportunity employer.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information.
- Maven is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.
