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About the Role

As a leader on the Influencer & Creator team, you’ll promote social‑first strategies that build brand awareness and support acquisition through high‑impact creator partnerships, translating business objectives into programs that resonate on social and deliver measurable outcomes. You’ll own the full campaign lifecycle – from sourcing talent and crafting briefs to negotiating deliverables, overseeing content and approvals, and optimizing performance – while cultivating meaningful creator relationships and aligning executions with business goals across Instagram, TikTok, YouTube, and LinkedIn.

Responsibilities

Create, own, and execute a comprehensive influencer/creator strategy that advances brand awareness and acquisition goals across lines of business.
Identify, negotiate, and nurture long‑term partnerships with creators and talent managers, building a scalable roster aligned to brand and campaign objectives.
Lead end‑to‑end campaign execution, including brief development, contract negotiation, product seeding, content guidelines and approvals, and compliance across Instagram, TikTok, YouTube, and LinkedIn.
Define KPIs, track performance (ROI, engagement, conversion), synthesize insights, and optimize partnerships and creative for continuous improvement.
Monitor platform shifts and cultural trends to proactively surface emerging creators, formats, and opportunities, and drive a test‑and‑learn roadmap.
Collaborate with Line of Business leads and partners in Marketing, Brand, Paid Media, Social, Content, and PR to integrate influencer programs, align budgets, and ensure governance and consistency.
Work closely with internal stakeholders across legal, finance, controls and regulatory oversight to ensure compliance with JPMC procedures and brand safety.
Manage external agency partners as our “arms and legs” to drive execution at scale.

Requirements

5+ years leading influencer/creator campaigns within PR/Comms/Marketing, talent/entertainment, or brand partnerships.
Track record of bringing a lifestyle-first lens to traditional products, like financial services.
Passion for connecting culture and lifestyle to authentically tell stories that elevate JPMorganChase products and services for current and future customers and communities.
Deep experience managing social talent, including sourcing, relationship management, and negotiating deliverables and contracts, with strong knowledge of legal and ethical considerations (disclosures, usage rights, compliance).
Proven track record of building trust with social talent, talent agencies, and internal stakeholders; executive presence with strong oral and written communication skills and the ability to craft compelling creative narratives.
Fluency in performance measurement, from defining what qualifies as a “win” to translating social metrics for non-social fluent stakeholders; rigorous ROI and analytics mindset.
Operates in a fast‑paced, results‑driven environment with exceptional organization, attention to detail, and follow‑through across multiple concurrent workstreams and tight deadlines.
A collaborative, kind, low‑ego teammate who elevates others and wants to build meaningful work
Willing to travel domestically with occasional international travel.
Experience working with highly regulated and/or matrixed organizations

Skills

Instagram
TikTok
YouTube
LinkedIn
Social Media Marketing
Influencer Marketing
Creator Partnerships
Brand Awareness
Acquisition
Campaign Management
Talent Sourcing
Brief Development
Contract Negotiation
Content Oversight
Performance Optimization
Relationship Management
KPI Definition
ROI Analysis
Cultural Trend Monitoring
Cross-functional Collaboration
Legal Compliance
Financial Services Marketing
Executive Presence
Oral Communication
Written Communication
Creative Storytelling
Analytics
Organization
Attention to Detail
Collaboration
Teamwork

Location

Domestic Travel
International Travel

Work Type

Full-time

Experience Level

5+ years leading influencer/creator campaigns

Salary/Compensations

Base salary determined based on the role, experience, skill set and location.
Commission-based pay and/or discretionary incentive compensation may be offered.
Additional details about total compensation will be provided during the hiring process.

Benefits

Comprehensive health care coverage
On-site health and wellness centers
Retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching

About the Company

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products.
Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do.
We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing.
We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.
Marketing & Communications teams shape the firm’s brand and protect and grow the firm’s excellent reputation across the world.
They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open.
Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.

Equal Opportunity

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success.
We are an equal opportunity employer and place a high value on diversity and inclusion at our company.
We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law.
We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs.
Equal Opportunity Employer/Disability/Veterans