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About the Role

We are seeking a Senior Account Manager to join our Consumer team in Sydney. This role involves delivering integrated earned-first communications campaigns for recognized brands, managing client relationships, providing strategic counsel, and leading campaigns from brief to delivery. You will collaborate with senior leaders, mentor junior consultants, and drive impactful work.

Responsibilities

• Deliver integrated earned-first communications campaigns that build brands, shape conversations and create cultural relevance.
• Own day-to-day client relationships.
• Provide confident counsel to senior stakeholders.
• Manage campaigns from brief through to delivery.
• Launch new products.
• Deliver national media events.
• Develop creative campaign ideas.
• Respond to breaking news opportunities.
• Lead integrated teams.
• Mentor junior consultants.
• Develop standout stories.
• Build strong media relationships.
• Manage integrated campaigns.
• Deliver events.
• Advise clients.
• Identify proactive opportunities.
• Manage budgets, timelines and account profitability.

Requirements

• Around 5-7 years' experience in PR, communications or integrated communications.
• Outstanding project management skills, with the ability to lead multiple campaigns, deadlines and stakeholders simultaneously.
• Strong media relationships across consumer, lifestyle and news media, with a track record of developing and landing compelling stories.
• Experience planning and delivering media events, launches and campaign activations.
• The confidence to build trusted client relationships and provide thoughtful day-to-day strategic counsel.
• Excellent writing and editing skills across media materials, campaign assets and client communications.
• Experience mentoring and developing junior consultants, creating a collaborative and high-performing team culture.
• Strong organisational and commercial skills.
• A collaborative mindset and enthusiasm for working across integrated agency teams to deliver outstanding work.
• Live Herd MSL values: Show Up Fearless, Stay Curious, Be Kind and Go Home Proud.
• Thrive in a fast-paced agency environment.
• Love building brands through earned-first communications.
• Be a strong consultant.
• Be an exceptional organiser.
• Be someone clients trust to get things done.
• Enjoy leading campaigns from end to end.
• Enjoy building lasting relationships with media and clients.
• Enjoy helping those around you grow.
• Be comfortable running a media event, pitching a national story, presenting to clients or rolling up your sleeves to keep a campaign on track.
• Be proactive, curious and always looking for opportunities to deliver work that has real impact.

Skills

• Integrated communications
• Earned-first communications
• Client relationship management
• Strategic counsel
• Campaign management
• Media relations
• Event planning and delivery
• Storytelling
• Writing and editing
• Project management
• Budget management
• Team leadership
• Mentoring
• Commercial acumen
• Organisational skills

Location

• Sydney

Work Type

• Flexible working

Experience Level

• Senior

Benefits

• Dedicated Career Manager
• Industry-leading learning and development opportunities
• Unrivalled career growth and progression
• Autonomy to own work
• Build lasting client relationships
• Bring creativity to everything you do.
• Behavior-led approach to flexibility
• Flexible working
• Birthday Leave
• Industry-leading parental leave
• Health and wellbeing support
• Volunteering leave
• Additional leave with tenure
• Access to best learning, mentoring and career development opportunities in the industry
• Wholeself program supporting physical, mindful, and financial wellbeing
• Creative, lively, and rewarding office environment
• Publicis Liberté flexibility approach — "working your way with us."
• Access to Global AI Platform Marcel
• Opportunities for career mobility and collaboration across global network
• Extensive Learning & Development opportunities
• Over 15,000 learning programs via online learning platform, Marcel Classes
• Culture of open feedback and support through Career Conversations program
• Committed Diversity, Equality, and Inclusion strategy
• Flexible Public Holidays
• Additional 5 days of leave after 2 years of service
• Work Your World program enabling flexibility to work from anywhere in the world for up to 6 weeks per year
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave
• Access to counsellors, psychologists, and professionals through Sonder
• Supportive and recovery-forward culture for employees with life-threatening illnesses
• Working With Cancer Pledge
• Partnerships with Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network
• Reasonable adjustments for people with disability or those that require additional support throughout the application process

About the Company

• Herd MSL represents one of Australia’s largest and most awarded group of agencies.
• Part of Publicis Groupe ANZ and global PR network MSL.
• Herd MSL has more than 21 years in the market.
• Achieved multiple agency and campaign wins and Cannes Awards for creativity.
• PRIA’s 2022 Agency Team of the Year.
• Works with an impressive portfolio of clients ranging from established multinational technology companies and leading consumer and corporate brands to innovative industry leaders and state and federal government departments.
• Encourages people to work in a way that provides balance.
• Prides itself in fostering a behavior-led approach to flexibility.
• Fun and fast-paced environment.
• Thrives in a learning-based culture.
• Publicis Groupe is a recent winner of the Employer of the Choice Awards.
• Publicis Groupe is one of the world's most progressive and dynamic modern communications businesses.

Equal Opportunity

• Diversity. Inclusion. Equity. More than just words; these are part of our DNA.
• Committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation.
• Believes that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate.
• Values diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.
• Uniqueness is powerful; without it, we wouldn't be where we are today.
• Committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process.