About the Role
This role supports the award-winning Vario practice, Alternate Legal Services, in designing, delivering, and executing marketing and business development activities. The role aims to build brand visibility, drive market engagement, generate pipeline growth, and create compelling messaging to position Vario as a market leader.
Responsibilities
- Support campaigns, content, events, digital channels, credentials, and marketing technology.
- Assist in building brand visibility.
- Drive market engagement.
- Generate pipeline growth.
- Create consistent, compelling messaging.
- Support the Vario practice in marketing and business development activities.
Requirements
- Previous marketing and business development experience gained within a professional environment, ideally legal or alternate legal services.
- Experience producing campaign assets such as articles, videos, case studies, whitepapers, infographics, client quotes or related marketing content.
- Experience tracking performance data, including measures such as click-through rates, downloads, event conversions, lead quality, opens, clicks or conversions.
- Experience supporting events, including content coordination, agendas, speaker briefs, collateral, follow-up packs, lead capture, reporting or logistics.
- Strong IT and AI literacy, including good knowledge of Microsoft Office products.
Skills
- Marketing
- Business Development
- Campaign Management
- Content Creation
- Performance Tracking
- Event Support
- IT Literacy
- AI Literacy
- Microsoft Office
Location
- London
- Birmingham
- Manchester
Work Type
- Hybrid (3 days in office, 2 days from home)
- Flexible working considered
About the Company
- Pinsent Masons brings together the best people, fostering curiosity, continuous learning, and growth.
- The team is award-winning, hardworking, and commercially minded.
- The company offers opportunities to work with leading experts and form meaningful relationships.
- They operate in an open and supportive environment.
- The company emphasizes that its people are its success and they work as one team.
- The company is a top Stonewall employer, a Valuable 500 member, a signatory of the Race at Work Charter, and a proud partner of Neurodiversity in Law.
- They encourage and value different ideas and styles of thinking, believing diverse perspectives lead to solutions for complex client challenges.
Equal Opportunity
- As an inclusive employer, we are willing to consider any flexible working requests.
- We encourage and value different ideas and styles of thinking.
- We want everybody attending an interview to be comfortable and able to fully demonstrate their experience and talents.
