About the Role
Known is seeking a Creative Director with a Copy focus to lead and develop big idea-driven creative for clients across industries. This role requires strategic thinking, flawless execution, bold innovation, passion, and optimism. The Creative Director will oversee the development and execution of brand creative across various platforms and serve as a leader for their teams, clients, and the agency.
Responsibilities
- Lead concept development and copywriting execution for brand and 360 product marketing campaigns across TV, digital, social, and print.
- Oversee and lead a team of creatives, mentoring them and developing their skills.
- Actively participate in programs, mocks, and decks as needed.
- Serve as a thought leader to stakeholders and collaborators on brand and messaging.
- Develop a deep understanding of consumer mindsets, attitudes, and behaviors to inform strategic executions.
- Manage the creative process from concept to execution.
- Translate marketing objectives into clear creative strategies and outputs.
- Ensure visual communication and brand standards are met.
- Oversee deliverables, adhering to timelines and creative budgets.
- Represent creative output to key stakeholders and communicate with internal teams and agencies.
- Manage multiple projects seamlessly, staying on deadline and within budget.
- Review and approve the work of direct reports.
- Provide regular performance feedback and conduct performance reviews for direct reports.
- Partner with Creative Operations on resourcing and scheduling.
- Collaborate with Client, Strategy, and Media teams to ensure briefs spark groundbreaking creative grounded in consumer insights and business goals.
Requirements
- A portfolio featuring a wide range of creative campaigns, diverse ideas, and problem-solving approaches with a focus on strategic, breakthrough ideas across myriad channels.
- Strong aptitude for copywriting and storytelling across advertising mediums.
- Solid understanding of how creativity achieves business objectives while meeting brand standards.
- Strong analytical ability and clear, effective written, verbal, and visual communication skills.
- Optimism and excitement for work, a love for challenges, and passion for business impact.
- Positive, motivating leadership style, able to manage and nurture a team of creatives.
- Ability to collaborate with team members at all levels to ensure projects meet brand guidelines, compliance, and goals.
- Understanding of all aspects of brand marketing creative, including brand development, TV, social, digital, advertising, OOH, retail/POS, media, and environmental/experiential design.
- Experience and skill in driving the development of new business and client review decks.
- Creative and strategy-driven POV in developing best-in-class integrated marketing campaigns and programs.
- Adept at multitasking, coordinating multiple projects and resources, delivering under tight timelines, and adapting quickly to change.
- Proven ability to quickly identify and solve problems.
Skills
- Copywriting
- Storytelling
- Strategic thinking
- Creative concept development
- Brand development
- TV advertising
- Social media marketing
- Digital marketing
- Print advertising
- Out-of-Home (OOH) advertising
- Retail/POS marketing
- Media planning
- Experiential design
- Leadership
- Team management
- Mentoring
- Client relations
- Cross-functional collaboration
- Project management
- Budget management
- Analytical ability
- Written communication
- Verbal communication
- Visual communication
Location
- U.S. offices
- Remote
Work Type
- Hybrid
- Remote
- Temp-to-perm
- Full-time
Experience Level
- 8-10+ years of creative advertising experience developing content and campaigns
Education Level
- Undergraduate degree in Communications, Advertising, Branding, Marketing, or a related field
Salary/Compensations
- $150K-$165K
Benefits
- Unlimited paid time off
- 401k with company matching and no vesting period
- Generous medical plan
- Discretionary bonuses pending company performance
- Paid parental leave
- Company-wide events and retreats
About the Company
- Known is a modern marketing company that pairs data scientists with creatives, strategists, engineers, and research teams to produce innovative work.
- The company has received industry recognition, including ADWEEK Midsize Agency of the Year and Ad Age's Data & Insights Agency of the Year.
- Known partners with leading brands across finance, technology, entertainment, media, CPG, and real estate.
- The company culture is built on values of being one team, seeing the good, never stopping learning, and always finding a better way.
- Known aims to build a legacy with talented people from diverse backgrounds who feel empowered to bring their whole selves to work.
Equal Opportunity
- Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
