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About the Role
The UDX Global Promotions team leads the development and execution of the global promotions’ strategy for US domestic theme parks. This role is a key position on the Global Promotions Partnership team, responsible for business development and creative execution with promotional partners, requiring a deep understanding of UDX strategy to secure win-win branded campaigns.
Responsibilities
- Pitch and secure Brand Promotion opportunities, following company direction to maximize value.
- Participate in the development of strategic marketing plans aligning with Universal business objectives and partner interests.
- Identify and secure prospective partners for programs and campaigns across various categories.
- Work closely with Comms Planning for the development of Brand Briefs.
- Work closely with the Franchise Creative team to build pitch decks.
- Serve as Project Manager with external partners.
- Supply research needed to identify potential partners.
- Provide sound projections to justify strategies, campaigns and plans.
- Develop and execute experiential, traditional, and non-traditional co-branded marketing campaigns using existing and innovative channels.
- Write creative briefs providing strategic direction to internal and external partners.
- Handle Brand Promotion execution details with external and internal partners.
- Serve as internal point-person with Legal, Creative, Fulfillment, Corporate Partnerships, and PR.
- Work with all levels of internal/external management for promotion development and partner management.
- Oversee the development and project/promotion creative from internal design group and partners, consistent with company initiatives and partner interests.
- Lead the strategic management of all pre and post promotion analyses.
- Maintain positive and effective internal and partner relationships.
- Effectively manage and counsel direct report(s).
- Understand and actively participate in Environmental, Health & Safety responsibilities.
- Perform other duties as assigned.
Requirements
- Proven track record of successfully integrating promotional campaigns with various businesses.
Experience Level
- 5+ years of experience in securing/executing promotional programs
Education Level
- Bachelor’s degree or equivalent combination of education and experience
Salary/Compensations
- $95k - $125k with a 5% bonus
Benefits
- Competitive compensation package
About the Company
- At Universal Products & Experiences (UP&E), we transform iconic stories into products and experiences fans can wear, play, collect, and enjoy every day.
- UP&E combines the energy of a startup with the reach of a global leader.
- Our mission is to take imagination beyond the screen through innovative products, immersive retail, and unforgettable theme park experiences.
- Partnering with world class licensees and creators, we deliver toys, fashion, collectibles, games, and lifestyle products across parks, retail, and digital platforms worldwide.
- Creativity, technology, and storytelling are at the heart of everything we do.
- As part of Universal Destinations & Experiences, you’ll join a collaborative, inclusive global team where every voice matters—helping us be an employer of choice for top talent and a partner of choice for retailers, licensees, and creators.
- If you’re ready to bring imagination to life and create moments that matter, your adventure starts here.
- Join us and help create moments that matter.
Equal Opportunity
- Universal Orlando is an equal opportunity employer.
- Universal elements and all related indicia TM & © 2026 Universal Studios. All rights reserved. EOE