About the Role
Serve as the marketing leader for SailPoint’s Identity Security solutions by defining and driving marketing strategies, messaging, and demand generation that contribute to pipeline development with strategic channel partners. Identify key market opportunities to drive revenue and pipeline growth for SailPoint and its partners. This role defines and delivers partner marketing strategies, collaborating cross-functionally and with partners.
Responsibilities
- Craft compelling value-propositions, messaging and positioning that addresses a buyer’s needs and invokes the desire to engage with several named strategic partners.
- Develop joint marketing campaigns (content, messaging, communications, demand activations including events and campaigns) with each partner, that targets new opportunities resulting in deal registrations from our channel.
- Understand buying cycles and define buyer personas for Identity Security in the Strategic and Enterprise segments with each partner, based on their customer base.
- Develop scalable marketing initiatives collaborating with SailPoint Field Marketing, Product Marketing, Events and Campaigns to drive awareness and demand for SailPoint.
- Be pipeline savvy, owning and reporting out the performance of activity with the goal of continual optimizations and strong ROI.
- Act as an evangelist to market influencers, industry analysts, prospects, and customers at tradeshows, industry events, and conferences.
Requirements
- 5+ years of experience on high-performing marketing teams, working in the channel and/or Strategic Alliance Partners.
- Ability to establish partnership Marketing Strategy, encompassing value proposition creation, communications, use case identification, targeting, and content that drive integrated joint demand generation.
- Self-starter who is experienced in successfully taking a project from concept to execution, with a bias for action against multiple deadlines.
- Experienced at successfully multi-tasking a variety of critical priorities and stakeholders.
- Experience influencing and working across cross-functional teams, managing peer-to-peer relationships with strategic partners.
- Strong project/program management skills, with proven record of managing end-to-end development of strategic campaigns and initiatives.
- Data-centric, with strong analytical and problem-solving skills.
- Excellent interpersonal, facilitation, and communication skills.
- Enterprise security software/SaaS and experience of leveraging AI tools.
Skills
- Marketing
- Communications
- Demand Generation
- Channel Marketing
- Partner Marketing
- Project Management
- Data Analysis
- Problem-Solving
- Interpersonal Skills
- Facilitation Skills
- Communication Skills
- Enterprise Security Software/SaaS
- AI Tools
Location
- Remote
Work Type
- Remote
- Full-time
Experience Level
- Senior
Education Level
- MBA or equivalent preferred
- BA/BS preferred
Salary/Compensations
- $85,800 - $144,550.00 USD (US-based employees)
Benefits
- Health and wellness coverage: Medical, dental, and vision insurance
- Disability coverage: Short-term and long-term disability
- Life protection: Life insurance and Accidental Death & Dismemberment (AD&D)
- Additional life coverage options: Supplemental life insurance for employees, spouses, and children
- Flexible spending accounts for health care, and dependent care; limited purpose flexible spending account
- Financial security: 401(k) Savings and Investment Plan with company matching
- Time off benefits: Flexible vacation policy
- Holidays: 8 paid holidays annually
- Sick leave
- Parental support: Paid parental leave
- Employee Assistance Program (EAP) and Care Counselors
- Voluntary benefits: Legal Assistance, Critical Illness, Accident, Hospital Indemnity and Pet Insurance options
- Health Savings Account (HSA) with employer contribution
- Potential eligibility for SailPoint Corporate Bonus Plan or role-specific commission
- Potential eligibility for equity participation
About the Company
- SailPoint is a leader in Identity Security solutions.
- Our Ecosystem plays an integral role in our global strategy.
- We proudly partner with many services partners including CDW, Cyderes, GuidePoint, Optiv, RSM and others.
Equal Opportunity
- SailPoint is an equal opportunity employer and we welcome all qualified candidates to apply to join our team.
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category protected by applicable law.
- Alternative methods of applying for employment are available to individuals unable to submit an application through this site because of a disability. Contact applicationassistance@sailpoint.com or mail to 11120 Four Points Dr, Suite 100, Austin, TX 78726, to discuss reasonable accommodations.
