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About the Role

The CRM Marketing Coordinator supports CRM planning and execution across multiple business units and customer programs by trafficking campaigns, coordinating creative workflow, and ensuring high-quality execution from planning through deployment, in partnership with CRM Strategy leads. This role serves as the operational and organizational connective tissue between CRM Strategy, CRM Operations, Creative, and business stakeholders.

Responsibilities

Supports end-to-end campaign trafficking across CRM programs, ensuring campaigns move smoothly from planning through deployment using project management and workflow tools.
Serves as the day-to-day liaison between CRM Strategy and CRM Operations teams, maintaining accurate campaign statuses.
Inputs and maintains campaign IDs, metadata, and execution details within project management platforms.
Monitors daily campaign health and readiness across CRM channels, identifying stalled or at-risk campaigns and driving resolution.
Maintains and updates CRM marketing calendars with current promotions, seasonal initiatives, historical performance references, and key business milestones.
Proofs and QA email and SMS campaigns as a final quality-control layer, including content accuracy, creative continuity, audience targeting, suppressions, links, and promotional details.
Coordinates creative workflows and supports adherence to established processes, helps maintain standards, naming conventions, timelines, and approvals across internal teams and external agency partners.
Ensures creative assets adhere to established campaign naming taxonomy and organizational standards to support efficient development, deployment, and reporting.
Sources, organizes, and packages creative assets, campaign details, and product information based on business priorities and promotional calendars.
Proactively identifies creative gaps, dependencies, or risks and escalates issues early to protect timelines and campaign quality.
Supports proofing and approvals to ensure content accuracy, creative consistency, and alignment with campaign objectives.
Maintains an organized archive of creative assets, campaign history, and performance references to support future campaign planning and optimization.
Compiles and organizes campaign performance data, reports, and spreadsheets to support CRM Strategy teams in evaluating results and identifying optimization opportunities.
Assists with campaign documentation, project tracking, process improvements, and other operational initiatives that support efficient CRM execution.
Provides flexible support across the CRM team as business needs arise, helping ensure continuity, speed, and quality of execution.
Supports ongoing process improvement efforts by identifying workflow efficiencies and opportunities to enhance campaign operations.

Requirements

3+ years of experience in CRM, email marketing, digital marketing, project coordination, e-commerce, retail marketing, or related fields.
Experience working with project management platforms, marketing calendars, and campaign workflows.
Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
Exceptional attention to detail and commitment to quality assurance.
Ability to work effectively across cross-functional teams and build collaborative relationships.
Strong written and verbal communication skills.
Analytical mindset with comfort working with campaign data and reporting.
Proficiency in Microsoft Excel and other productivity tools.
Ability to thrive in a fast-paced, deadline-driven environment.

Skills

CRM
Email marketing
Digital marketing
Project coordination
E-commerce
Retail marketing
Project management platforms
Marketing calendars
Campaign workflows
Microsoft Excel
Productivity tools

Location

Remote
Hybrid

Work Type

Fixed term contract
Hybrid

Experience Level

3+ years

Education Level

Bachelor's degree in Marketing, Business, Communications, or a related field a plus

Salary/Compensations

$65,000 - $85,000 CAD

Benefits

Flexible hybrid working policy
Early Finish Fridays
15 days paid holiday annually, increasing with length of service
Public Holidays
Birthday Leave
Access to dedicated mental health resources
Enhanced sick pay scheme
Employee assistance programme
Trained Mental Health First Aiders
Dept Allowance for professional development or personal wellbeing
Refreshments provided in the office
Enhanced family friendly policies
Learning and Development opportunities
Buddy Program

About the Company

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster.
Operating at the intersection of technology and marketing, DEPT® creates what is next by pioneering ideas, acting fast, and moving further.
DEPT® is a Certified BCorp Agency and is multi-award winning “Agency of the Year”.
DEPT® offers the opportunity to work with clients of all sizes and across all industries.
Global DEPT® Cares Month is an annual initiative where teams donate their professional skills and time to support local charities and pr-bono projects.

Equal Opportunity

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide!
We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.