Marketing Manager, Young Adult (Hybrid) at Bertelsmann-Jobs | New York, New York | Rezi

Marketing Manager, Young Adult (Hybrid) at Bertelsmann-Jobs

Marketing Manager, Young Adult (Hybrid)

Bertelsmann-Jobs · New York, New York

Today

Marketing Manager, Young Adult (Hybrid)

Bertelsmann-Jobs · New York, New York

9 hours ago
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About the Role

Penguin Young Readers is seeking an enthusiastic and strategic marketer to develop and execute title campaigns from concept through launch. This role offers the opportunity to collaborate closely with editors, publishers, sales colleagues, and renowned authors.

Responsibilities

  • Develop and execute integrated marketing campaigns for key frontlist young adult and adult crossover titles, spanning retailer promotions, advertising, social media, and consumer festivals and conventions.
  • Manage content development and production for retail and consumer collateral that supports key title campaigns, including advertising units, displays, promotional items, digital assets for booksellers, and partnership materials.
  • Write copy and partner closely with Creative Services on execution.
  • Partner with the rest of the YA & Adult Crossover team on consumer festival and convention strategy, working with internal and external stakeholders to secure sponsorships, brainstorm creative activations, coordinate the creation and shipping of materials, and staff events as needed.
  • Travel to locations outside of New York City for events.
  • Partner and collaborate on social media content for Penguin Teen and Berkley XO channels.
  • Collaborate directly with editorial, publicity, sales, creative services, authors, and agents to communicate, refine, and execute marketing plans.
  • Work closely with colleagues across marketing and publicity to share ideas, brainstorm opportunities, and develop new marketing tools and strategies.
  • Prepare marketing presentations, campaign documents, and related materials.
  • Manage seasonal sales schedules, campaign timelines, and key deadlines.

Requirements

  • At least four years of marketing experience, with a focus on creating and executing integrated campaigns.
  • Book publishing experience strongly preferred.
  • A genuine interest in young adult and new adult books, authors, readers, and marketplace trends.
  • Excellent written and verbal communication skills, including strong presentation skills.
  • Fluency in core marketing channels and tools, including email, social media, and advertising.
  • Exceptional organizational skills, with the ability to meet deadlines, manage multiple projects, and prioritize effectively.
  • Proven ability to work both independently and collaboratively within a team.
  • Proficiency with Microsoft Office Suite and the ability to learn new applications and systems.
  • Comfortable being featured in social media content.

Skills

  • Marketing campaign development and execution
  • Content development and production
  • Copywriting
  • Event planning
  • Social media content production/planning
  • Collaboration
  • Presentation skills
  • Microsoft Office Suite

Location

  • New York City
  • Hybrid

Work Type

  • Hybrid
  • Full-time

Experience Level

  • Manager
  • At least four years of marketing experience

Salary/Compensations

  • $77,500.00

Benefits

  • Medical/Prescription drug insurance
  • Dental
  • Vision
  • Health Care/Dependent Care Flexible Spending Account
  • Health Savings Account
  • Pre-Tax and Roth 401(k)
  • Short and Long-Term Disability Insurance
  • Life/AD&D Insurance
  • Commuter Benefits
  • Student Loan Repayment Program
  • Educational Assistance
  • Generous paid time off
  • Annual profit award or bonus

About the Company

  • Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world.
  • We are committed to quality, excellence in execution, and innovation throughout the entire publishing process: editorial, design, marketing, publicity, sales, production, and distribution.
  • Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others.

Equal Opportunity

  • Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.
  • All your information will be kept confidential according to EEO guidelines.