About the Role
In the AI Growth Marketing department, you will support the B2B Domains Marketing team in planning, implementing, and scaling innovative, AI-driven initiatives across content, CRM, and performance marketing within a dynamic test-and-learn environment.
Responsibilities
- Support the B2B Domains Marketing team in planning, implementing, and optimizing AI-driven growth marketing initiatives across content, CRM, and performance marketing.
- Create and adapt marketing content (landing pages, emails, social media posts, ads) using generative AI tools, from initial draft to publication-ready text.
- Assist in building and maintaining CRM and email automation workflows, including segmentation, A/B testing, and campaign setup.
- Support the management of performance marketing campaigns (e.g., Paid Search, Paid Social), monitoring budgets, results, and learnings.
- Contribute to reporting and attribution: maintain dashboards, analyze campaign data, and create clear summaries for the team.
- Contribute own ideas, as we foster a test-and-learn culture and value fresh perspectives.
Requirements
- Enrolled student (Bachelor or Master) in Marketing, Business Administration, Communications, Data/Analytics, or a related field for the entire duration of employment.
- Genuine interest in AI and digital marketing, with initial practical experience using generative AI tools (e.g., ChatGPT, Claude, image/creative tools).
- Initial experience in online marketing, CRM, content creation, or performance marketing (through internships, personal projects, or previous working student roles).
- Analytical mindset and enjoyment of working with data, including solid knowledge of Excel/Sheets.
- Hands-on mentality, curiosity, reliability, and a high openness to new technologies.
- Experience with agentic AI coding tools like Claude Code is a plus.
- Initial exposure to web or digital analytics tools is a plus.
- Knowledge in domains, hosting, cloud, or digital infrastructure is advantageous.
- Fluent written and spoken English; German language skills are welcome.
Skills
- Generative AI tools
- Content creation
- CRM
- Performance marketing
- Excel/Sheets
- Analytics
Location
- Berlin
Work Type
- Hybrid
- Working student
Experience Level
- Entry-level
Education Level
- Bachelor's degree
- Master's degree
Benefits
- Hybrid work model
- Flexible working hours
- Modern office spaces with excellent public transport connections
- Subsidized canteen and free drinks
- Various employee discounts
- Employee events
- Numerous training and development opportunities
About the Company
- IONOS is the leading European digitalization partner for small and medium-sized enterprises (SMEs).
- IONOS has over six million customers and operates with a globally available platform in 18 markets across Europe and North America.
- With its Web Presence & Productivity offerings, the company acts as a 'One-Stop-Shop' for all digitalization needs – from domains and web hosting to classic website builders and do-it-yourself solutions, from e-commerce to online marketing tools.
- Additionally, IONOS offers cloud solutions for companies looking to transition to the cloud as they grow their business.
- We foster open work structures, a 'du' culture, and flat hierarchies with unparalleled team spirit.
- We firmly believe that work and fun are compatible and offer the appropriate environment for this.
- With continuous growth, we are always looking for new team members.
- Become part of IONOS and let's grow together.
Equal Opportunity
- We value diversity and welcome all applications – regardless of gender, nationality, ethnic and social origin, religion, disability, age, sexual orientation and identity, physical characteristics, marital status, or any other criterion irrelevant to the application under applicable law.
