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About the Role
Heidi is building the future of healthcare with an AI Care Partner, aiming to double global healthcare capacity and strengthen the human connection. This role is crucial in differentiating Heidi in the market and enabling growth through product marketing strategies.
Responsibilities
- Own launches end-to-end, from discovery and positioning through to launch day and post-launch reporting.
- Differentiate Heidi in the market by helping clinicians understand its value through feature comparisons, competitive positioning, and customer stories.
- Enable Product-Led Growth (PLG) and Sales-Led Growth (SLG) motions by building enablement materials like battlecards, demo scripts, one-pagers, and decks.
- Ground decisions in discovery by utilizing win/loss analysis, sales call insights, and customer/market research.
- Measure and iterate on launch performance, feeding learnings into future initiatives.
Requirements
- Proven track record of 2-5 years in product marketing, preferably in a high-growth tech start-up.
- Excellent writing skills, with the ability to translate technical features into customer benefits and clear messaging.
- Excellent execution and stakeholder management skills, with the ability to prioritize tasks, manage deadlines, and deliver high-quality results in a fast-paced environment.
- Strong creative and problem-solving abilities, with a data-driven approach to decision-making.
- Exceptional communication and collaboration skills, with the ability to effectively interact with cross-functional teams and external partners.
- Willingness to be hands-on and comfortable wearing multiple hats to solve a wide range of shifting challenges and priorities.
- A hungry, competitive, and highly motivated operator with a knack for problem-solving and building relationships.
Skills
- Product Marketing
- Go-to-Market Strategy
- Messaging and Positioning
- Competitive Analysis
- Customer Research
- Stakeholder Management
- Cross-functional Collaboration
- Problem-Solving
- Data-Driven Decision Making
- Creative Thinking
Location
- Remote
Work Type
- Full-time
- Remote
Experience Level
- 2-5 years
Benefits
- $1,000 annual learning and development budget
- $150/month health and wellness allowance
- $500 home office budget
- 26 weeks paid primary parental leave
- 18 weeks paid secondary parental leave
- Fertility support up to $10,000
- Four weeks of work from anywhere per year
- Serious equity
About the Company
- Heidi is building the future of healthcare by giving every clinician an AI Care Partner.
- Our clinical AI products have absorbed the administrative chaos of 73 million patient visits.
- We support over 2.5 million patient sessions a week across 190+ countries.
- Our mission is to double the world’s healthcare capacity and strengthen the human connection at its heart.
- We found product-market fit with a freemium medical scribe that clinicians love and are now expanding.
- We are driven by a mission to make a real-world impact, focusing on the challenges of modern health systems.
- We are a team of medicos, engineers, builders, and designers committed to improving healthcare.
- We believe in building for the long term, leading with innovation, following evidence, owning outcomes, and iterating rapidly.