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About the Role
EssenceMediacom, part of WPP, is a new breed of media agency focused on driving breakthroughs for top brands through analytics, insights, data, and technology. The Implementation & Activation team delivers best-in-class implementation planning and activation across all media channels, ensuring connected, audience-first client outputs. As an Implementation & Activation Manager, you will oversee campaign activation, shape implementation plans, and supervise team workload to drive client business growth.
Responsibilities
- Oversee and manage the activation of client campaigns, ensuring consistent, best-in-class delivery.
- Develop effective, efficient, creative, and future-facing implementation plans and media schedules for clients.
- Manage elements of team workload, ensuring client demands are met and fostering effective collaboration.
- Support your manager in delivering unparalleled service and achieving client targets.
- Ensure accurate and timely execution across all media channels and touchpoints (e.g., Social, Search, Programmatic, E-Comm, traditional channels).
- Maintain strong relationships with publishers, representing the agency appropriately and ensuring high-quality campaign delivery.
- Contribute to effective collaboration between team members and key stakeholders.
- Utilize data, technology, and automation to enhance campaign execution and amplification.
- Stay up-to-date with the ever-changing media landscape to identify emerging opportunities.
- Assist in identifying and articulating the benefits of GroupM proprietary products and services to clients.
- Apply well-developed negotiation and implementation planning skills to client campaigns.
Requirements
- Experience in media activation and implementation, including knowledge of offline/traditional channels (e.g., TV, OOH, Radio).
- Relevant technical and people leadership experience.
- Strong, up-to-date media landscape knowledge, confidently articulating macro consumer trends and their challenges/opportunities.
- Exceptional attention to detail.
- Problem-solving mentality.
- Clear communicator with strong presentation skills.
- Demonstrated negotiation and implementation planning skills.
- Results-driven, with the ability to identify and clearly articulate what's working and why.
- Ability to build strong relationships with publishers.
- Feel empowered to bring your authentic self to work, and contribute to great teamwork, knowing your individual ideas and thoughts will be welcome.
Skills
- Media activation
- Media implementation
- Offline/traditional channels (TV, OOH, Radio)
- Technical leadership
- People leadership
- Media landscape knowledge
- Presentation skills
- Negotiation
- Implementation planning
- Relationship building with publishers
- Data utilization
- Technology utilization
- Automation
Benefits
- Commitment to Be Extraordinary, investing in employees to inspire transformational creativity.
- Commitment to Lead Optimistically, Championing Growth and Development.
- Leverage extensive global WPP Media & WPP networks for career pursuits.
- Build vital professional connections.
- Learn at the cutting edge of marketing and advertising.
- Open environment built on trust and respect.
- Opportunities to progress.
- Inclusive culture fostered through employee resource groups.
- Frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
About the Company
- WPP is the trusted growth partner for the world’s leading brands, helping clients navigate change, capture opportunity, and deliver transformational growth.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.
- EssenceMediacom is a new breed of media agency grounded in analytics & insights and powered by data & technology.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without regard to characteristics.
- The best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.
- If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.