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About the Role

Book of the Month is seeking a marketing manager to lead the end-to-end strategy and execution of its free gift program, which offers new members branded merchandise as part of their intro offer. This role requires a blend of product development, sourcing, and marketing expertise to ensure quality, brand alignment, and timely delivery of promotional items. The position offers high visibility and impact within a small, ambitious team.

Responsibilities

Identify and evaluate new gift concepts and categories, staying ahead of trends in product, design, and pop culture.
Work with brand partners to keep offers fresh and compelling.
Manage project timelines for sourcing tasks, including negotiating terms and maintaining quality standards.
Build a reliable pipeline of merchandise.
Own project management across the program, keeping workstreams on track and stakeholders aligned.
Determine order quantities based on historical data and survey insights.
Set and track performance goals for the free gift program, including conversion rates and cost per acquisition.
Collaborate with Creative, Member Experience, Product, and Engineering teams to develop campaigns, landing pages, and messaging.
Partner with the growth team on channel strategy for promoting free gift offers across paid and owned media.

Requirements

4+ years of experience in marketing, merchandising, project management, or growth.
Experience with merchandise development, product sourcing, or retail is strongly preferred.
Strong communicator and cross-functional collaborator with the ability to align internal teams and build external relationships.
Creative eye for product and design with strong taste and instincts for audience resonance.
Analytical and data-driven, with the ability to interpret performance data and act on it.
Ability to perform in a highly iterative and dynamic work environment, managing multiple projects and priorities simultaneously.
A self-starter with a track record of taking ownership and driving projects from strategy to execution.
High standards for quality and attention to detail.
A love of reading and contemporary fiction.

Skills

Merchandise development
Product sourcing
Retail
Project management
Marketing
Data analysis
Cross-functional collaboration
Brand partnership management
Supply chain management

Experience Level

4+ years

Salary/Compensations

$100,000 - $130,000

About the Company

Book of the Month is a small team with big ambitions.