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About the Role

Hinge Health is seeking a Senior Visual Designer to lead visual strategy and design execution for growth marketing efforts, driving member enrollment through high-impact brand experiences. This role involves shaping visual systems, campaign concepts, and bringing new products to market, while mentoring other designers and driving creative innovation in a fast-paced, agile environment.

Responsibilities

• Own the design vision for growth marketing initiatives, translating complex value propositions into compelling visual narratives.
• Bring new products to market by building creative systems and campaign assets.
• Design integrated campaigns across channels, leading visual development for cohesive experiences.
• Define the end-to-end member journey, ensuring brand consistency and impact across touchpoints.
• Scale and evolve design systems by architecting and maintaining robust libraries, templates, and components.
• Mentor and develop visual designers, establishing a high standard for creative output.
• Elevate and unify the Hinge Health brand across B2C channels through design, experimentation, and insights.
• Use system-level thinking to codify brand expression in scalable, component-based systems.
• Thrive in a fast-paced, data-driven environment, balancing craft with speed and iteration.
• Lead 0→1 initiatives from ambiguity to launch, providing clarity on strategy, visual direction, and execution.
• Build strong cross-functional partnerships with Growth Marketing, Product, Content Strategy, Creative Operations, and leadership.
• Translate insights into action by using performance data, member behavior, and experimentation learnings to refine concepts.
• Present work with clarity and conviction, articulating creative rationale, tradeoffs, and recommendations.
• Create the conditions for team excellence through mentorship, feedback, and operational rigor.

Requirements

• 3+ years of visual design experience in brand, growth marketing, integrated campaign, or related creative environments.
• A strong portfolio demonstrating high-quality visual design work across digital channels such as web, email, paid media, landing pages, direct mail, and brand storytelling.
• Experience leading visual strategy and execution for integrated marketing campaigns, product launches, or member-facing go-to-market initiatives.
• Expert proficiency in Figma and Adobe Creative Suite.
• Experience building or evolving design systems, templates, and component libraries.
• Experience partnering cross-functionally with marketing, product, and content stakeholders.
• Experience using performance data or experimentation results to inform creative decisions.
• Experience in healthcare, digital health, and/or consumer subscription (preferred).
• Experience designing for B2C or B2B2C member journeys (preferred).
• Experience leading design teams and raising design standards through critique, process improvement, and creative direction (preferred).
• Comfort operating in agile, sprint-based, or experimentation-heavy environments with multiple concurrent workstreams (preferred).

Skills

• Visual Design
• Brand Strategy
• Growth Marketing
• Integrated Campaigns
• Design Execution
• Figma
• Adobe Creative Suite
• Design Systems
• Mentorship
• Creative Innovation
• Cross-functional Collaboration
• Data-driven Decision Making
• Presentation Skills

Location

• San Francisco

Work Type

• Hybrid

Experience Level

• Senior

Benefits

• Inclusive healthcare (medical, dental, vision)
• Help with gender-affirming care
• Tools for family and fertility planning
• Travel reimbursements for healthcare
• Traditional or Roth 401k retirement plan options with a 2% company match
• Modern life stipends for learning and development
• Discounted company stock through ESPP

About the Company

• Hinge Health uses technology to scale and automate healthcare delivery, focusing on musculoskeletal (MSK) conditions.
• The AI-powered, human-centered care model leverages cutting-edge technology to improve outcomes, experiences, and costs.
• The platform addresses a broad spectrum of MSK care, from acute injury to chronic pain to post-surgical rehabilitation.
• Hinge Health is the preferred partner to over 50 health plans, PBMs, and ecosystem partners, available to over 20 million people across more than 2,550 employers.
• Headquartered in San Francisco with additional offices in Montreal and Bangalore.
• Learn more at http://www.hingehealth.com

Equal Opportunity

• Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind.
• Employment decisions are made without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law.
• Qualified applicants are considered regardless of criminal histories, consistent with legal requirements.
• Reasonable accommodations are provided for candidates with disabilities.