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About the Role

Lead go-to-market (GTM) strategy and execution for Radiation Oncology software solutions within the Varian Radiation Oncology Solutions business area across the APJ region. Drive business planning, order performance, and accurate forecasting.

Responsibilities

• Serve as the subject matter expert for advanced treatment planning solutions in the APJ region.
• Deliver technical presentations and software demonstrations to internal and external stakeholders.
• Manage and coordinate the sales of targeted product portfolios.
• Develop GTM plans for Radiation Oncology Solution software portfolios.
• Set priorities for cross-functional teams to unlock barriers, including building clinical evidence strategy.
• Develop programs and materials to train internal teams on product/solution operations and clinical benefits.
• Use market research to identify opportunities and clinical trends.
• Integrate competitive intelligence into marketing planning by assessing competitor portfolios and growth strategies.
• Partner with product marketing managers to understand customer clinical and economic needs, values, and benefits sought.
• Prioritize customer segments and business opportunities to lead needs-based segmentation.
• Develop tailored solutions and portfolio strategies to increase adoption and commercial impact of software solutions across APJ.
• Support Regulatory Affairs in new product registration for responsible products.
• Collaborate with regional and country marketing teams and the Sales team to develop reference sites.
• Create and execute training, tools, and marketing collaterals to promote product portfolio value and support sales.
• Provide Business Plans, order results, and forecasts for product lines for the given region.
• Own the business case, launch, and post-launch process across the APJ region.
• Track success and develop mitigation plans to address gaps.
• Work with in-country marketing to develop zone GTM plans.
• Lead the execution of marketing plans, track and monitor success of marketing initiatives, and increase customer adoption.
• Build and maintain relationships with decision-makers in the healthcare system, government agencies, regulatory bodies, and key opinion leaders to drive market shaping activities.
• Support the Director of product marketing in driving cross-sharing platforms and performance monitoring.

Requirements

• Must be able to provide Business Plans, orders results, and forecast for product lines for given region.
• Must be able to own the business case, launch and post-launch process across the APJ region.
• Must be able to track success & developing mitigation plans to address gaps.
• Must be able to work with in-country marketing to develop zone GTM plans.
• Must be able to lead the execution in marketing plans, track and monitor success of marketing initiatives and increase customer adoption.
• Must be able to build and maintain relationships with decision-makers in the health care system, government agencies, regulatory bodies, key opinion leaders and community to drive market shaping activities.
• Must be able to support the Director of product marketing in driving cross-sharing platforms, performance monitoring with Global/ APJ and other business management operations.

Skills

• Go-to-market (GTM) strategy and execution
• Radiation Oncology software solutions
• Business planning
• Order performance
• Forecasting
• Technical presentations
• Software demonstrations
• Sales coordination
• Technical product/solution expertise
• Sales proposal development
• Systems solutions
• Complex technical sales closing
• Marketing plan development
• Clinical evidence strategy
• Market research
• Competitive intelligence analysis
• Customer needs assessment
• Customer segmentation
• Solution development
• Portfolio strategy
• New product registration support
• Reference site development
• Training material creation
• Marketing collateral creation
• Business case management
• Launch process management
• Post-launch process management
• Performance monitoring

Location

• APJ region

Work Type

• Full-time

Experience Level

• Senior

About the Company

• We are a team of more than 72,000 highly dedicated Healthineers in more than 70 countries.
• As a leader in medical technology, we constantly push the boundaries to create better outcomes and experiences for patients, no matter where they live or what health issues they are facing.
• Our portfolio is crucial for clinical decision-making and treatment pathways.
• When you join Siemens Healthineers, you become one in a global team of scientists, clinicians, developers, researchers, professionals, and skilled specialists, who believe in each individual’s potential to contribute with diverse ideas.
• We are from different backgrounds, cultures, religions, political and/or sexual orientations, and work together, to fight the world’s most threatening diseases and enable access to care, united by one purpose: to pioneer breakthroughs in healthcare. For everyone. Everywhere. Sustainably.

Equal Opportunity

• As an equal opportunity employer, we welcome applications from individuals with disabilities.