About the Role
This role is a builder position for a high-performing individual contributor focused on scaling the Retail Media Network (RMN) Partnerships division. You will support the commercialization of Big Happy’s offsite retail media offering, positioning our 3D DOOH and programmatic mobile capabilities as an extension of RMNs' owned-and-operated channels.
Responsibilities
- Act as the strategic partner to the VP, operationalizing the RMN go-to-market framework and managing day-to-day initiatives to activate preferred partner status.
- Cultivate, maintain, and deepen daily relationships with monetization leads, commercial partnership teams, and product managers within RMNs, as well as shopper marketing agency leads.
- Partner closely with internal Sales and RMN co-selling teams to align Big Happy's high-impact programmatic offerings with retail supplier briefs.
- Partner closely with internal Sales, Product, Marketing, and Client Services teams to align RMN data feedback with our technical product roadmap.
- Build and roll out RMN-specific sales playbooks, offsite POVs, and closed-loop measurement case studies.
- Lead training sessions to ensure RMN sales forces understand how to easily position and pitch Big Happy to their brand advertisers.
- Monitor, analyze, and report on RMN partnership revenue adoption, campaign performance, and Joint Business Plan (JBP) milestones to internal leadership.
- Position Big Happy as the premier, turnkey offsite extension partner for RMNs looking to scale past their O&O limitations using programmatic 3D DOOH and premium mobile environments.
- Translate complex programmatic and creative capabilities into easy-to-understand value propositions for brand shopper marketers.
- Execute pilot frameworks and proof-of-concept campaigns to demonstrate immediate return on ad spend (ROAS) and secure long-term exclusive agreements.
Requirements
- Bachelor’s degree or equivalent work experience.
- 5+ years of professional experience specifically within Retail Media Networks (RMNs), Shopper Marketing, or Brand/Agency-side Retail Media Activation.
- Exhibit a natural "builder" mentality with a strong focus on seamless execution and independent workflow management.
- Deep understanding of how RMNs are structured, how offsite programmatic inventory is sold and integrated, and contemporary closed-loop attribution/measurement methodologies.
- Demonstrate a history of fostering account growth and the confidence to present effectively to mid-and-senior-level external agency leadership.
- Communicate with clarity, effectively distilling complex technical platform features into tangible business value for media planners and strategists.
- Strong analytical skills with an ability to leverage performance metrics and spend data to drive joint business objectives.
- Comfortable with travel to and from retail Headquarters at least 1x/month
Location
- USA Remote
- Remote in the United States
- Hybrid (NYC or Chicago offices)
Work Type
- Full Time
- Remote
- Hybrid
Experience Level
- 5+ years of professional experience
Education Level
- Bachelor’s degree or equivalent work experience
Salary/Compensations
- $140,000 - $180,000 / year
Benefits
- Competitive base salary and bonus structure
- Healthcare, Dental, and Vision
- HSA/FSA matching
- Participation in Big Happy’s stock program
- Paid Parental Leave
- Friday Half Days (except Q4)
- Team Happy camaraderie
- A workplace culture where you can be yourself, contribute meaningfully, and be valued for your impact
About the Company
- Big Happy enters its next phase of hyper-growth.
