About the Role
As the Specialist - Technical Representative, you will brainstorm, plan, and execute regional product education and experiential activations to deliver consistent retail support and build local brand affinity. You will serve as the go-to product expert for store staff within your territory, collaborating closely with local Sales Representatives and the Marketing team to ensure premium brand representation.
Responsibilities
- Conduct high-impact product knowledge clinics to elevate retail staff expertise.
- Support retail partner activations through product demos, community test-runs, and brand trial experiences.
- Plan and schedule territory store visits for consistent communication and support with retail store managers.
- Coordinate local event logistics for regional product launch activities.
- Execute brand presence at local corporate health expos, fitness trade shows, and community events.
- Identify and cultivate relationships with local running clubs and fitness communities.
- Implement and audit in-store visual merchandising standards.
- Monitor territory stock levels and communicate inventory gaps to facilitate orders.
- Gather localized store-level feedback, competitor observations, and staff insights.
Requirements
- 1–3 years of experience in a technical representative, sales representative, or retail sales role for an outdoor or run specialty retail brand.
- Foundational understanding of, or strong aptitude to learn, the technical aspects of human physiology and product engineering within the running space.
- Comfortable and engaging when presenting educational information to diverse audiences.
- Ability to track personal travel schedules, manage account visit expenses, and utilize basic office productivity tools.
- Willingness to travel up to 60% across the designated territory.
- Possess a valid driver’s license.
- Willingness to undergo a Motor Vehicle Record (MVR) check.
Skills
- Product education
- Retail activations
- Territory management
- Event logistics
- Event execution
- Grassroots advocacy
- Visual merchandising
- Inventory management
- Market insights
- Presentation skills
- Expense management
- Office productivity tools
Location
- Pittsburgh
- Buffalo
- Rochester
- Syracuse
Work Type
- Travel-intensive (up to 60%)
- Full-time
Experience Level
- 1-3 years
Benefits
- Company vehicle
About the Company
- The Brand Experience team brings On’s mission to life across the region, leading the physical expression of the brand across retail environments, events, and community activations.
- The team includes B2B Marketing, Retail Marketing Operations, Visual Merchandising, Events, Community Marketing, and Technical Representatives.
- The team works cross-functionally to support retail accounts, empower store staff, and expand the brand's footprint while staying true to performance and sustainability roots.
