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About the Role

Ogilvy New York is seeking a Social Analyst, Data & Analytics to partner with business leaders, social strategists, and creative teams. The role focuses on developing work grounded in audience insights, performance analysis, and social listening, championing a culture of effectiveness and proving campaign impact through testing and measurement frameworks.

Responsibilities

• Take ownership of ongoing reporting and analysis of owned channels, earned media, and campaign performance.
• Develop holistic measurement plans that encompass social, influencer, and PR-driven content.
• Utilize deep social listening to support cultural, consumer, and competitive research; develop insights; and identify earned media opportunities.
• Leverage audience-focused data to create detailed consumer profiles, informing targeting recommendations and content development.
• Continuously develop expertise in third-party and proprietary data tools to enhance learning and optimization.
• Proactively advocate for the use of data and analytics resources to optimize work and deliver meaningful value.
• Contribute to thought leadership in Data & Analytics, helping to strengthen Ogilvy’s authority in cultural intelligence and effectiveness.
• Distill data analysis, findings, and recommendations into clear, impactful presentations for internal teams and clients, while engaging with senior stakeholders.
• Collaborate with multidisciplinary teams, including creative specialists, to develop data-informed work.

Requirements

• Proven ability to think strategically about complex business and marketing challenges, translating data and insights into clear, compelling recommendations for clients and internal stakeholders.
• 2+ years of experience in analytics or social intelligence focused roles.
• Strong experience in using social listening tools (such as Sprinklr, Meltwater, Brandwatch, etc.)
• Skilled in crafting and delivering presentations that clearly communicate methodologies, insights, and recommendations.
• Experience partnering with cross-functional data teams across paid media, PR, and influencer strategy and reporting.
• Experience using syndicated and social audience insights tools (such as GWI, MRI Simmons, Profiler by Synthesio, etc.)
• Experience working with third-party social analytics measurement tools (Hootsuite, Sprinklr, etc.)
• Proven ability to independently and proactively build analytical and technical skills through certifications, bootcamps, and self-directed learning.

Skills

• Social listening
• Data analysis
• Performance analysis
• Social media analytics
• Influencer marketing
• Public relations
• Audience insights
• Reporting
• Presentation skills
• Cross-functional collaboration
• Cultural intelligence
• Effectiveness measurement
• Sprinklr
• Meltwater
• Brandwatch
• GWI
• MRI Simmons
• Profiler by Synthesio
• Hootsuite

Location

• New York

Work Type

• Full-time

Experience Level

• 2+ years of experience

Salary/Compensations

• $35,000—$75,000 USD

Benefits

• Competitive benefits package

About the Company

• Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas for 75 years.
• Ogilvy builds on its legacy through Borderless Creativity, innovating across advertising, public relations, relationship design, consulting, and health capabilities with global collaboration.
• Ogilvy ranks as the #1 global agency network for creative excellence and effectiveness by WARC.
• Ogilvy is a WPP company (NYSE: WPP).
• WPP is the trusted growth partner for the world’s leading brands, uniting media intelligence, data solutions, creativity, production, enterprise solutions, and strategic counsel.
• WPP leverages its agentic marketing platform, WPP Open, to help clients navigate change, capture opportunity, and deliver transformational growth.

Equal Opportunity

• Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
• Ogilvy is committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
• If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com.