Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

The Social Media Coordinator will create, edit, and manage short-form video content to increase brand awareness and foot traffic for assigned properties. This role involves filming and editing TikToks and Instagram Reels, staying updated on social media trends, and coordinating with marketing teams and tenants. The position requires strong content creation skills, proficiency in video editing software, and an understanding of social media platforms and audience trends, particularly Gen Z. This is an initial 6-month term with potential for extension.

Responsibilities

Film and photograph new store openings, retailer activations, and community events.
Publish content in real time during events, grand openings, and retailer activations.
Capture content that boosts tenant visibility and drives sales traffic.
Edit short-form video content (TikToks/IG Reels) using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro or similar.
Create engaging TikToks, Reels and video content, adding captions and on-brand text overlays aligned with brand guidelines.
Create content optimized for TikTok, Instagram, Facebook (Reels, Stories, and feed posts).
Monitor comments and direct messages on assigned channels, flagging urgent inquiries and responding to routine engagement.
Maintain a consistent daily posting cadence: a minimum of 3 Stories and 1 scheduled feed post across platforms.
Monitor Social Media Trends and identify opportunities to connect these conversations to our retailers and experiences.
Work with the Digital Team and onsite Marketing Manager to build out a monthly content calendar.
Reach out to tenant corporate teams to coordinate filming inside their spaces.
Create monthly recaps of Social Media Content wins and distribute to applicable stakeholders.

Requirements

Demonstrated content creation ability with an average of 2,000-5,000 views per video over their last 15 posts, and a 4-10% engagement rate.
Must have at least 70% of audience residing in the target state where the position is located.
Portfolio should demonstrate understanding of short-form video trends and ability to create engaging, on-brand content.
Comfortable being on camera during reels, understanding they represent the center and brand.
Familiarity with Gen Z, local youth trends, and digital content creation.
Resume required.
Links to public TikTok and Instagram profiles required.
2 to 3 sample reels or a content portfolio demonstrating filming and editing ability, including social media impressions on top-performing reels required.
TikTok analytics or creator insights showing performance metrics for your content required.
Must sign a photo release consent form.

Skills

Video editing software proficiency
TikTok
Instagram Reels
CapCut
Adobe Premiere Pro
Final Cut Pro
Social media trends
Content creation

Location

Onsite

Work Type

Part-time
Flexible schedule
Onsite

Experience Level

Part-time university students encouraged to apply

Salary/Compensations

$25-30/hour

Benefits

40 hours of sick time annually
ClassPass membership
Employee Assistance Program
Career-development resources
Company device and access to necessary apps
Basic content starter kit (ring light, tripod and microphone, subscription to editing apps)

About the Company

Macerich is one of the country's leading owners, operators, and developers of major retail real estate (NYSE:MAC).
Our high-quality retail properties in many of the most affluent and densely populated U.S. markets set Macerich apart.
By bringing communities together, we create long-term value for our shareholders, partners and customers.
Our shared values drive our progress: Excellence, Relationships, Optimism, Integrity, Empowerment and Fun.

Equal Opportunity

Macerich is an Equal Opportunity Employer committed to employing a diverse workforce.
Qualified applicants will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status or disability.