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About the Role

We are seeking an Associate Director, Audience Data Partnerships to shape and expand the data ecosystem that powers audience targeting, activation, and measurement solutions. This role is at the intersection of data partnerships, audience strategy, media technology, and commercialization, focusing on managing strategic relationships with data and identity partners, evaluating new data opportunities, and ensuring audience data assets are successfully integrated, adopted, and leveraged across the organization. This is a relationship-driven strategist role, not a pure sales or deeply technical engineering position.

Responsibilities

Manage and grow relationships with third-party data providers, identity partners, and strategic technology vendors.
Identify and evaluate new data partnership opportunities that enhance audience targeting and activation capabilities.
Coordinate onboarding, integration, and operational management of partner data assets.
Partner with product, engineering, and audience teams to ensure data is accessible, usable, and aligned with business needs.
Drive internal awareness, education, and adoption of audience data solutions.
Support commercialization efforts and help maximize the value and revenue potential of data partnerships.
Collaborate across multiple stakeholders to ensure seamless execution of partnership initiatives and data-related projects.

Requirements

Build and maintain strategic partner relationships.
Manage complex projects and cross-functional initiatives.
Navigate ambiguity and solve problems proactively.
Influence stakeholders across business and technical teams.
Understand the operational lifecycle of data partnerships from onboarding through activation and adoption.
Balance relationship management with execution and business impact.
Sufficient technical knowledge to understand concepts such as APIs and data integrations, data onboarding and delivery workflows, cloud storage environments, data transfer processes, and audience and identity data solutions.

Skills

Partnership management
Operational excellence
Commercial thinking
Data partnerships
AdTech or MarTech ecosystems
Audience and identity data solutions
Platform partnerships
Product operations
Strategic account management
Vendor management
Cross-functional program leadership
APIs and data integrations
Data onboarding and delivery workflows
Cloud storage environments
Data transfer processes

Location

New York City

Work Type

Hybrid
Full time
Permanent

Experience Level

Associate Director

Salary/Compensations

$114,425 - $160,000

Benefits

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

About the Company

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

Equal Opportunity

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.