Expert Director Product Strategy & Media Products (all genders) mit Schwerpunkt Performance und Lower Funnel Solutions at Publicis Groupe Holdings B.V | Munich, DE | Rezi

Expert Director Product Strategy & Media Products (all genders) mit Schwerpunkt Performance und Lower Funnel Solutions at Publicis Groupe Holdings B.V

Expert Director Product Strategy & Media Products (all genders) mit Schwerpunkt Performance und Lower Funnel Solutions

Publicis Groupe Holdings B.V · Munich, DE

3 days ago

Expert Director Product Strategy & Media Products (all genders) mit Schwerpunkt Performance und Lower Funnel Solutions

Publicis Groupe Holdings B.V · Munich, DE

3 days ago
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About the Role

Drive the next generation of data-driven performance and lower funnel products. As an Expert Director Product Strategy & Media Solutions (m/f/d), you will be responsible for the strategic further development of our performance portfolio. You will think holistically about performance, recognize market potential early on, and develop innovative product solutions that measurably drive growth, conversion, and business success. You will convince stakeholders at all levels through strategic clarity, entrepreneurial thinking, and strong communication skills. This position is a specialist leadership role without direct personnel responsibility – you will steer and advance topics and take on the following tasks.

Responsibilities

  • Responsibility for strategy, expansion, and profitability of our performance and lower funnel portfolio
  • Development of new solutions for programmatic, search, social, retail media, commerce, and performance advertising
  • Management of product roadmaps, business cases, and pricing and monetization models
  • Analysis of market trends, platform innovations, and new growth areas
  • Close collaboration with investment, client, product, and commercial teams
  • Building scalable processes, quality standards, and best practices
  • Management of strategic partnerships with platforms, technology providers, and publishers
  • Technical leadership of interdisciplinary teams and strategic initiatives

Requirements

  • Several years of experience in digital marketing, product management, or performance marketing
  • Sound expertise in programmatic advertising and performance marketing
  • Experience in the economic management of products or business areas, including KPI and P&L responsibility
  • Strong understanding of data-driven business models, AdTech, and MarTech
  • Strategic mindset combined with strong implementation skills
  • Negotiation-level German and English skills

Location

  • Berlin
  • Düsseldorf
  • Frankfurt am Main
  • Hamburg
  • Munich

Work Type

  • Hybrid work model
  • Work at all our Publicis Media locations
  • Worldwide work possible

Benefits

  • Digital learning platform
  • Individual career prospects, structured development
  • Extensive national and international development programs
  • Open feedback culture with structured performance management
  • Mentoring program
  • Up to 6 weeks per year (for worldwide work)
  • Flexible working hours
  • Company childcare for emergencies
  • Subsidy for Deutschlandticket and BusinessBike
  • Overtime compensation
  • 30 days of vacation and additional special vacation days
  • Agency sports
  • Mental Health Program and Working with Cancer Policy
  • Diversity, Equity & Inclusion initiatives
  • Sustainability Squad
  • Social Projects
  • Welcome Week
  • Buddy Program
  • Intensive onboarding

About the Company

  • Publicis Media is the world's second-largest media agency network and part of the French communications group Publicis Groupe.
  • As a global holding company, Publicis Media operates through its global agency brands Zenith, Starcom, and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries.
  • In addition, central specialist teams at Publicis Media support the agencies' clients in the areas of: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.

Equal Opportunity

  • We value diversity and are excited to learn how your previous experience could enrich our team.