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About the Role

We are seeking a versatile individual to own organic social media strategy and execution. This role involves content creation, editing, and performance analysis to build brand awareness and drive growth. You will be responsible for developing and implementing a content engine that establishes Garage as a recognized name within communities that are vital to the economy.

Responsibilities

• Own organic social strategy and execution across Facebook, Instagram, YouTube, and TikTok.
• Shoot and edit platform-native video content.
• Build a repeatable content system with formats, series, and shot lists.
• Set and analyze the measurement framework for social media performance.
• Translate insights into actionable content iterations.
• Develop on-camera talent, including team members and customers.
• Repurpose high-performing organic creative for paid, email, and conference use.

Requirements

• Love the energy of a high-growth environment.
• Excel as a creator and think like a growth marketer.
• Find the industry genuinely interesting or be capable of developing interest quickly.
• Possess good judgment, high integrity, and a no-task-too-small mindset.
• Bachelor's degree from an accredited university.
• 4+ years of experience creating social-first video content with a supporting reel.
• Proficiency as a solo shooter and editor, comfortable with tools like Premiere, Capcut, and After Effects.
• Proven experience growing an account or channel from inception, with the ability to articulate data-driven decisions.
• Native understanding of platform mechanics and current algorithm trends.
• Comfort with rapid testing and iteration using analytical rigor.
• Willingness to travel for shoots.
• Ability to thrive with high autonomy in an early-stage, ambiguous environment.

Skills

• Organic social strategy
• Video production
• Video editing
• Content creation
• Social media analytics
• Platform mechanics
• Growth marketing
• Photography
• Static design

Location

• New York

Work Type

• Full-time
• Onsite

Experience Level

• 4+ years

Education Level

• Bachelor's degree

Benefits

• Competitive salary and stock options
• Health, dental and vision insurance (100% covered)
• Unlimited paid time off
• Daily lunch and dinner
• $100 monthly wellness stipend
• 401(k) with employer match
• Pre-tax commuter benefits
• Bi-annual team offsite
• Relocation assistance

About the Company

• Garage powers the exchange of critical assets across America’s essential industries, starting with fire departments.
• Our platform automates the entire transaction process for mission-critical vehicles and equipment.
• We have expanded to cities and towns in all 50 states and grown revenue more than 10x in under a year.
• Based in New York, we have raised $18M from prominent investors including Y Combinator and Initialized Capital.
• We are a fast-moving, rapidly growing company with a talented team from diverse backgrounds.