Product Manager Theatrical Marketing & Home Entertainment (m/w/d) at GROUPE CANAL+ SA | Berlin, DE | Rezi

Product Manager Theatrical Marketing & Home Entertainment (m/w/d) at GROUPE CANAL+ SA

Product Manager Theatrical Marketing & Home Entertainment (m/w/d)

GROUPE CANAL+ SA · Berlin, DE

3 days ago

Product Manager Theatrical Marketing & Home Entertainment (m/w/d)

GROUPE CANAL+ SA · Berlin, DE

3 days ago
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About the Role

In this position, you will support the releases of our films in cinema and home entertainment, working on an exciting lineup from international blockbusters to successful arthouse projects. You will independently plan and implement marketing campaigns, coordinate internal and external partners, and ensure our films are optimally positioned in the market. You will be part of an open, creative team with ample room for your own ideas and development.

Responsibilities

  • Analysis of films, target groups, and market environment to support marketing.
  • Planning and implementation of marketing measures for cinema and home entertainment releases in the German-speaking market.
  • Development and implementation of creative and promotional measures across various marketing channels (digital, offline, OOH, etc.).
  • Planning and coordination of media activities in collaboration with our media agencies.
  • Management of external agencies and service providers, including briefings, coordination, and supervision of creative asset production in collaboration with graphic agencies.
  • Independent project management of all marketing activities.
  • Administration and monitoring of marketing budgets, as well as evaluation of campaign results.

Requirements

  • Completed degree in business, communication, or media studies with a focus on marketing, or a comparable qualification.
  • 3-7 years of professional experience in product management, consumer marketing, and media planning within the film or entertainment industry.
  • Experience in managing creative and media agencies, as well as other service providers.
  • In-depth knowledge of the German film landscape and initial experience in the successful market launch of high-budget projects.
  • Strong project management skills.
  • Convincing communication and presentation skills in German and English.
  • Social media expertise and a keen sense for digital trends, platforms, and target audiences.

Skills

  • Product Management
  • Consumer Marketing
  • Media Planning
  • Project Management
  • Communication
  • Presentation
  • Social Media
  • Digital Trends

Location

  • Paris
  • Berlin

Work Type

  • Hybrid
  • Mobile Working

Experience Level

  • 3-7 years

Education Level

  • Degree in Business, Communication, or Media Studies with a focus on Marketing
  • Comparable Qualification

Benefits

  • 30 days of vacation per year
  • LunchIt
  • Subsidy for Deutschland-Ticket
  • Unlimited film enjoyment: free cinema access, screenings, and premieres

About the Company

  • STUDIOCANAL, the in-house film studio of the media company Canal+, headquartered in Paris, is one of Europe's leading film and series studios.
  • We produce and market our titles in Germany and worldwide across all distribution stages (cinema, home entertainment, TV).
  • With over 9,400 titles spanning over 100 years of film history, our group possesses one of Europe's largest film catalogs.
  • The range of our films and series includes blockbusters, mainstream entertainment, German productions, high-quality arthouse titles, and film classics.
  • The ARTHAUS label, a leading brand for special films, complements our company's comprehensive offering.

Equal Opportunity

  • STUDIOCANAL values diversity and believes that diversity enriches us and our work.
  • We expressly welcome all applications regardless of gender, nationality, ethnic and social origin, religion, attributed disability, age, as well as sexual orientation and identity.