About the Role
This role is instrumental in increasing brand visibility across the DACH region by actively engaging with partners and attracting new customers through strong collaboration.
Responsibilities
- Design and organize events to boost brand visibility across the DACH region, including roadshows, partner formats, trade fairs, and webinars.
- Develop channel marketing initiatives in collaboration with MSPs, resellers, and broker partners to generate demand.
- Execute brand presence at key live and digital locations through events, media, and thought leadership.
- Run regional campaigns and localize central content into relevant marketing actions, such as email campaigns and content placements.
- Track impact, including leads, reach, and conversion, and optimize underperforming initiatives.
Requirements
- Minimum 8 years of B2B marketing experience, ideally with a focus on channel marketing.
- Agency experience is a plus.
- Strong track record of delivering impactful campaigns and events with measurable outcomes, ideally in a scale-up environment.
- Solid understanding of PR and communications within the German-speaking market.
- Hands-on experience with HubSpot (landing pages, email workflows, lead nurturing, etc.) is essential.
- Excellent organizational skills and data-driven mindset with a clear understanding of KPIs.
- Fluency in German and English, both written and spoken.
- Willingness to travel up to 30% for events and partner meetings.
Skills
- Channel Marketing
- Field Marketing
- Event Management
- Campaign Design
- Content Localization
- Lead Generation
- PR
- Communications
- HubSpot
- Organizational Skills
- Data Analysis
- KPI Management
Location
- Remote - Germany
Work Type
- Remote
- Hybrid
Experience Level
- Senior
Education Level
- Degree in Marketing, Event Management, Business Administration, or a related field.
Benefits
- Flexible Work Environment
- Additional paid days for volunteering, personal time off, and well-being
- Choice of Mac or Windows setup
About the Company
- Help protect companies across Europe from cyber threats.
- Highly skilled and passionate team.
- Regular meet-ups and a yearly company-wide retreat in inspiring locations like Spain, Portugal, or Italy.
