About the Role
Vizzia equips over 250 local authorities with video protection solutions to detect illegal dumping and improve public safety. We recently raised €30M in Series B to accelerate in France and conquer Europe. With two product lines, increasing competitive pressure, and sales teams needing more effective tools and clearer messaging, Product Marketing is a key lever. You will be the bridge between what Vizzia builds and why the market buys it. You transform technology into purchase conviction, a product roadmap into a commercial narrative, and technical differentiation into a decisive advantage in meetings. Your goal is to drive faster adoption and purchase of Vizzia products, for both Waste and Safety solutions.
Responsibilities
- Define value proposition, positioning, and differentiating messages.
- Contribute to offer building, including modules, Waste/Safety articulation, and packaging.
- Equip Sales and Marketing teams with battlecards, pitch decks, case studies, one-pagers, objection handlers, and persona-based arguments.
- Pilot adoption and expansion on the existing customer base, focusing on cross-selling Waste to Safety.
- Gather market insights, including personas, pain points, decision cycles, competitive landscape, and win/loss analyses.
- Challenge Sales when market feedback differs from sales decks.
- Test sales assets in meetings before wider rollout.
- Define and measure success based on conversion, adoption, and revenue impact.
Requirements
- Minimum 8 years of experience in B2B Product Marketing (SaaS/tech).
- Proven track record in positioning, messaging, go-to-market, sales enablement, and product launches.
- Ability to simplify complex products and translate technology and regulatory frameworks into clear, compelling messages.
- Experience collaborating closely with Sales teams to understand what is effective in meetings.
- Obsession with business impact, measured by conversion, adoption, and revenue.
- Fluent French and minimum C1 English proficiency.
Skills
- Product Marketing
- B2B Marketing
- SaaS
- Tech
- Positioning
- Messaging
- Go-to-Market Strategy
- Sales Enablement
- Product Launch
- Market Analysis
- Competitive Analysis
- Win/Loss Analysis
- Persona Development
- Value Proposition
- Cross-selling
- Customer Adoption
- Revenue Growth
- B2G Marketing
- Long Sales Cycles
- Hardware Products
- Regulatory Products
- International Go-to-Market
- Building Marketing Functions
Location
- Paris, France
Work Type
- Hybrid
- Full-time
Experience Level
- 8+ years
- Senior
Salary/Compensations
- €75,000 - €85,000 OTE
Benefits
- Hybrid work model
- Cadre status with RTT (8-12 days/year)
- Choice of Mac or PC
- BSPCE (stock options)
- 60% coverage of meal vouchers (€9/day)
- Sustainable mobility package
- Health insurance (Alan)
- Office located in the heart of Paris (9th arrondissement)
- Annual company-wide seminar
- Internal events
About the Company
- Vizzia equips over 250 local authorities with video protection solutions for illegal dumping detection and public safety.
- The company recently raised €30M in Series B funding to accelerate growth in France and expand into Europe.
- Vizzia operates with two product lines: Waste and Safety.
Equal Opportunity
- We encourage you to apply even if you don't meet every qualification.
