About the Role
Perk is seeking a Product Marketing Director to build compelling narratives, run the go-to-market engine, and establish a competitive intelligence function. This senior leadership role influences how Revenue wins deals and how product decides future development. The ideal candidate has experience building and leading product marketing in high-growth B2B SaaS, owning GTM for complex software products, and a proven track record of turning product investment into commercial outcomes.
Responsibilities
- Own how the market understands Perk, including core messaging architecture, platform positioning against alternatives, and the "why Perk" story.
- Own the end-to-end GTM strategy for new products and major launches, moving towards a predictable, commercially focused engine.
- Build a best-in-class market and competitive intelligence capability, including competitive analysis, win/loss tracking, customer research, and market signals.
- Partner closely with Revenue leadership and sales enablement to improve win rates, platform attach, sales confidence, and launch effectiveness.
- Lead and develop the PMM team, establish operating rhythms and quality standards, and shape the function's future growth.
Requirements
- Meaningful experience in B2B SaaS with a track record of building positioning that earns internal trust and wins externally.
- Ability to build a differentiated position and distill a technically complex platform into a clear story for senior finance buyers.
- Thrives on understanding the buyer, market, and competitive landscape in detail.
- Commercially minded with experience using data for decision-making and building repeatable operating models.
- Highly influential and a strong communicator, capable of building alignment across Product, Revenue, and Marketing.
- AI-first operator, curious and intentional about using AI to enhance work.
- Must be based within commuting distance of our hubs for an IRL-first approach (3 days/week in-person).
Skills
- Product Marketing
- Go-to-Market Strategy
- Competitive Intelligence
- Messaging Architecture
- Positioning
- Storytelling
- B2B SaaS
- Sales Enablement
- AI Tools
Location
- London
- Boston
Work Type
- Hybrid
- IRL-first (3 days/week in-person)
Experience Level
- Senior Leadership
- Director
Salary/Compensations
- $190,500 - $240,000 per year
Benefits
- Competitive compensation and equity ownership
- 20 vacation days
- 12 public holidays
- Three medical plans with company contributions
- HSA option with HDHP medical plan
- Comprehensive benefit plans (dental, vision)
- Wellhub gym subscription
- Life and disability policies
- Voluntary buy-up plans for extra protection
- 401(k) plan with company matching contributions
- Partner discounts on pet insurance
- Unforgettable Perk events (e.g., annual summer party)
- Spring Health wellbeing partner (12x therapy and 12x coaching sessions)
- 12-16 weeks paid parental leave
- 16 paid hours per year for volunteering
- Up to 20 "Work from Anywhere" days per year
- Four-week fully paid sabbatical after 5 years
- Relocation support
About the Company
- Perk (formerly TravelPerk) is an intelligent platform for travel and spend management, automating bookings, expenses, and invoice processing.
- The company aims to eliminate shadow work and power real work with real impact.
- Trusted by over 10,000 companies worldwide.
- Founded in 2015, Perk has grown to over 1,800 employees globally with headquarters in London and Boston.
- Perk combines innovation, control, and simplicity to transform how businesses work and how people feel at work.
- Company values include being an owner, delivering a 7-star experience, and working as one team.
- Values curiosity, purpose, and mindset over just knowledge.
- Talent team comprises leading minds from travel and SaaS industries, representing over 70 countries.
- AI is embedded in how the company works across every function, enabling faster research, stronger analysis, and higher-quality outputs.
Equal Opportunity
- Perk is an equal opportunity employer, welcoming individuals regardless of appearance, origin, or any other personal characteristic.
