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About the Role

SEO London is seeking a Communications and Outreach Officer to manage prospective student inquiries, review applicant data, and maintain the CRM system. This role is crucial for strengthening student conversion and engagement by informing outreach strategies with data insights.

Responsibilities

• Act as a point of contact for prospective students, delivering timely, accurate and supportive responses across email, phone, and SMS.
• Provide guidance throughout the application journey, ensuring an inclusive and high-quality candidate experience.
• Manage and priorities a high volume of enquires, demonstrating strong judgement and professionalism.
• Review applications, supporting evidence, and student data to assess eligibility for programmes.
• Take ownership of more complex or borderline cases, applying policy and judgement to reach fair outcomes.
• Escalate high-risk or sensitive cases where appropriate, contributing to consistent decision-making standards.
• Streamline admissions workflows from data reviews.
• Monitor and evaluate admissions data, including borderline cases and data cleaning, to support fair and accurate decision-making.
• Ensure compliance by following safeguarding, equality, and data protection policies during the admissions process.
• Maintain accurate and up-to-date applicant records within the CRM system, ensuring data integrity at all times.
• Track student interactions and progression through the admissions pipeline, supporting reporting and forecasting.
• Identify data gaps or inefficiencies and implement improvements to systems and processes.
• Deliver sessions (online/in-person presentations) and attend communications and outreach events.
• Manage targeted SMS and call campaigns and communicate strategies to improve student recruitment from applicants.
• Work with programme teams to help them understand viable leads to allocate places through our admissions lists.
• Maintain accurate contact lists and track engagement to inform future outreach and marketing strategies.
• Review and monitor conversions through our customer relationship management (CRM) platform.
• Support student recruitment and conversion through targeted communications and follow-ups.
• Use data and engagement insights to inform outreach strategies and improve conversion rates.
• Collaborate with wider teams to ensure leads are effectively managed and places allocated appropriately.

Requirements

• Bachelor’s degree (any discipline) or equivalent experience.
• Native-level fluency in English.
• Familiarity with analytics tools or analysis to assess and improve delivery.
• Strong project management skills with a focus on execution and delivery.
• Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint) and Canva.
• Experience using communication management and email marketing platforms (e.g. Mailchimp or Webex).
• Experience with Salesforce CRM.
• Experience with data analysis and visualisation.
• Understanding of the UK education landscape and student outreach.
• Good knowledge of diversity, equity and inclusion principles and their application in communications.
• Positive and initiative-taking self-starter.
• Team player with a proactive attitude.
• Creative thinker with the ability to generate engaging ideas.
• Strong written and verbal communication skills.
• Highly organised with the ability to manage multiple tasks and priorities.
• Flexible and collaborative, working effectively across teams and with stakeholders.
• Commitment to applying DEI knowledge to foster an inclusive organisational culture.

Skills

• Analytics tools
• Project management
• Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
• Canva
• Communication management platforms
• Email marketing platforms (e.g. Mailchimp or Webex)
• Salesforce CRM
• Data analysis
• Data visualisation
• UK education landscape understanding
• Student outreach understanding
• Diversity, equity and inclusion principles
• Written communication
• Verbal communication

Location

• Borough Station (office location)

Work Type

• Hybrid (2 days in the office)
• Full-time

Experience Level

• Not specified

Education Level

• Bachelor’s degree (any discipline) or equivalent experience

Benefits

• 28 days annual leave + Bank Holidays
• Enhanced Family Friendly Policy
• Employee Assistance Programme

About the Company

• Sponsors for Educational Opportunity, Ltd. (SEO London) is a UK-registered charity delivering superior educational, training, and mentoring support to young people from underrepresented and underserved backgrounds.
• SEO London programmes focus on pre-professional development (Schools programmes), career access (Careers programmes) and long-term success within elite global industries (Alumni programmes).
• Launched in 2000, SEO London has subsequently delivered two decades of transformative leadership in the UK workplace diversity and inclusion segment.
• Thousands of SEO London alumni now work in the UK and global corporates and firms, many holding senior leadership positions.

Equal Opportunity

• SEO London is committed to ensuring that no prospective or current employee is discriminated against on the basis of race, sex, gender, nationality, marital status, sexual orientation, employment status, socioeconomic background, disability, age, or any other protected characteristic.
• We also strive to avoid disadvantaging individuals due to any condition or requirement that is not demonstrably justifiable.