About the Role
Lead the execution of trade-facing go-to-market messaging, materials, and demand generation efforts across FOX News Media (FOX News, FOX Business, FOX Weather and more). Bridge the gap between strategy and day-to-day execution, collaborating cross-functionally to synthesize audience insights into compelling market stories, manage project workflows, and execute high-impact trade campaigns.
Responsibilities
- Collaborate across various internal teams to execute impactful marketing materials, articulating FOX News Media's unique value proposition.
- Serve as a primary team liaison for Research, translating data and audience insights into clear, compelling sales stories.
- Support go-to-market frameworks for new program launches, product initiatives, and digital/streaming expansions.
- Update and maintain project management software to track brand marketing projects and coordinate communication plans.
- Structure and maintain an organized library of sales materials.
- Oversee operational support, including budget tracking, invoice processing, and vendor communications.
- Support Portfolio-level priorities and requests including top-to-tops and cross-vertical presentations.
- Maintain FNM’s annual trade marketing calendar, coordinating digital marketing, eblasts, social content, and B2B media campaigns.
- Partner closely with internal Events team to bring client experiences, trade shows, and industry conference integrations to life.
- Curate content and manage the end-to-end process for the FOX Portfolio Trade website, keeping FNM program pages, research highlights, and materials aligned with current positioning and research.
- Own project management to track workflow, prioritize incoming requests, and maintain clear communication timelines.
- Provide day-to-day guidance, task prioritization, and mentorship to the Senior Coordinator, Ad Sales Brand Marketing.
Requirements
- Experience at an agency, media company, or sales organization with a proven background in presentation, creative, and promotional collateral development.
- Deep experience across TV, digital, streaming, and events, paired with a genuine interest in news, business, and lifestyle marketing.
- Understanding of the modern digital TV ecosystem, streaming strategies, programmatic, and OTT/CTV ad formats.
- Proven track record working with research tools and an ability to analyze quantitative data to pull out meaningful audience stories.
- Exceptional written, oral, proofreading, and presentation skills with meticulous attention to detail.
- Deep knowledge of media buying, planning functions, and modern ad formats.
- Programming, talent, and media relations workflow familiarity a plus.
- Understanding of the creative development process.
- Advanced proficiency in Microsoft Office (PowerPoint, Excel, Word).
- Experience with project management tools.
- Hands-on familiarity using current AI tools to optimize workflows.
- Willingness to travel and jump into action on weekends when short-notice opportunities arise.
Skills
- Presentation
- Creative collateral development
- Promotional collateral development
- TV marketing
- Digital marketing
- Streaming marketing
- Events marketing
- News marketing
- Business marketing
- Lifestyle marketing
- Digital TV ecosystem
- Streaming strategies
- Programmatic advertising
- OTT/CTV ad formats
- Research tools (Nielsen, Comscore, Ipsos, etc.)
- Quantitative data analysis
- Written communication
- Oral communication
- Proofreading
- Presentation skills
- Media buying
- Media planning
- Modern ad formats
- Creative development process
- Microsoft Office Suite (PowerPoint, Excel, Word)
- Project management tools
- AI tools
Location
- New York, NY
Work Type
- Full-time
Experience Level
- Senior Manager
Education Level
- Bachelor's degree
Salary/Compensations
- $92,000.00 - $122,000.00 annually
Benefits
- Annual discretionary bonus
- Medical insurance
- Dental insurance
- Vision insurance
- Other insurance
- 401(k) plan
- Paid time off
About the Company
- Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group.
- We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.
Equal Opportunity
- We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.
- We will consider for employment qualified applicants with criminal histories consistent with applicable law.
