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About the Role

We are seeking a dedicated and proactive Senior Account Executive to join our Integrated Communications team in New York City. As a Senior Account Executive, you will play a pivotal role in carrying out strategies in our award-winning total market and multicultural campaigns for our clients, maximizing reach through traditional and digital media, social media, and events/activations conducive to demonstrable ROI.

Responsibilities

Lead integrated communications efforts across a diverse portfolio of clients.
Serve as the day-to-day contact on client accounts, managing timelines, priorities, and deliverables with minimal oversight.
Execute integrated communications initiatives, including media relations, influencer engagement, partnerships, and experiential activations.
Craft compelling communications materials, including press releases, pitches, and presentations.
Cultivate and maintain relationships with key stakeholders, including clients, journalists, and creators.
Monitor and analyze media, creator, consumer, and cultural trends.
Contribute strategic and creative ideas during campaign development and brainstorms.
Maintain expertise in multicultural consumer segments and stay informed on industry trends.
Provide guidance and support to junior team members.

Requirements

Bachelor’s or vocational degree from a fully accredited college or university.
Minimum of 5+ years professional work experience.
Experience with multicultural and Asian consumers.
Proficiency and/or fluency in additional languages is a plus.
Experience leading integrated communications campaigns.
Proven experience growing business, finding new ways in, and charting new pathways.
Ability to role model the agency’s vision and connect it to client’s goals.
Strong pulse on culture, diversity, community, traditional/digital/social media, and new communications innovations.
Ability to work effectively as part of a team with a diverse array of people.
Cultural awareness, acuity, and sensitivity.
Flexibility and adaptability.
Ability to work under pressure and manage stress efficiently.
High level of motivation.
Strong work ethic.
Ability to understand others’ points of view and accept constructive feedback.
Must be willing and able to travel.
Commitment to producing the best work possible.
Flexibility to support client needs outside of standard business hours.
Engage in a variety of activities, from sitting and using your hands to talking, hearing, standing, walking, and occasionally stooping or kneeling.
Vision abilities required include close vision.

Skills

Bring energy, excitement, and creativity to team brainstorms.
Support new business opportunities and present with passion.
Challenge the team with new ideas and stand up for beliefs.
Engage in professional/community organizations and events.
Excellent client relations skills, show empathy, and value authentic relationships.
Excellent communication skills (verbal, written, and editing).
Exceptional organizational skills, initiative, flexibility, sound judgment, and a positive attitude.
Ability to multitask and effectively manage deadlines.
Passion for understanding and supporting multicultural communities or has the capacity to learn quickly.
Proficiency in basic software (i.e. Microsoft Suite, Google Suite, etc.).
Proficiency in media platforms (i.e. Muck Rack, Cision, etc.).
Proficiency in social media.
Demonstrate AI fluency.
A sense of humor; flexibility.

Location

New York City

Work Type

Hybrid work model (three in-office days per week)
Onsite
Client sites
Other designated locations

Experience Level

Senior
Minimum of 5+ years professional work experience

Education Level

Bachelor’s degree
Vocational degree

Salary/Compensations

$70,000 - $85,000

Benefits

20 PTO days annually
20 paid holidays (including Thanksgiving & Christmas week)
Birthday off
Year-round Flex Fridays (half-day Fridays)
Competitive health, dental, and vision coverage
Employer-sponsored Life Insurance, Accidental Death & Dismemberment (AD&D), and Long-Term Disability (LTD) coverage
401(k) with company match
Cell phone reimbursement
Parking and commuter benefits
Employee referral program
Collaborative, growth-oriented team environment

About the Company

IW Group is a company founded with community at our core.
We believe in building meaningful communities and encourage teams to connect with causes and missions that fuel their passions.
You will often find our teams sharing a meal.
We love to explore new cultures and experiences through food and lived experiences.
Curiosity fuels our work.
Whether it’s testing new technologies, visiting art galleries, or discovering local coffee shops, we encourage following creative interests.

Equal Opportunity

IW Group is committed to providing a safe, inclusive, and respectful work environment.
IW Group provides equal employment opportunities for all employees and applicants without regard to race, color, religion, gender, gender identification and expression, national origin, marital status, age, disability, genetic information, military status, sexual orientation, or any other protected characteristic established by local, state, or federal law.