About the Role
Clarivate is seeking a dynamic Product Marketing Manager to support its Academia and Government division. This role is responsible for go-to-market activities and organizational enablement of Clarivate’s A&G portfolio, playing an important role in advancing category strategy to achieve revenue growth, retention, and customer satisfaction goals. The position is highly cross-functional, working globally in partnership with product management, sales, customer education, and the broader marketing organization to create compelling content, optimize marketing strategies, and drive customer engagement.
Responsibilities
- Develops and manages product marketing strategies that align with business goals and objectives.
- Leads the planning and execution of product-specific campaigns, including digital, events, and content marketing.
- Works closely with related teams to ensure product marketing efforts are strategically aligned.
- Oversees the creation of product-specific content, including case studies, webinars, and industry reports.
- Manages relationships with partners and associations to enhance marketing efforts and drive brand visibility.
- Analyzes campaign performance data to identify areas for improvement and inform future strategies.
- Provides insights and recommendations for optimizing product marketing tactics and strategies.
Requirements
- Bachelor’s degree in a related field
- 7 years of experience in Product Marketing within a mid-to-large sized corporation
- Product Marketing experience in software, data, or services
- B2B and B2C Product Marketing experience
- Prior experience working in the Higher Education industry
- Prior experience optimizing content for SEO/GEO
- Experience with a global/multi-national organization
Location
- London, UK
Work Type
- Full-time
- Permanent
- Hybrid
Experience Level
- 7 years of experience
Education Level
- Bachelor’s degree
About the Company
- The Clarivate Research & Analytics product marketing team partners closely with product, sales, and marketing to advance the category strategy and key go-to-market initiatives.
- Together, we help our customers make faster, more informed decisions that drive research excellence and academic success.
- As part of the Research & Analytics organization within Academia & Government, we collaborate closely with demand, field and brand marketing colleagues across Clarivate to deliver compelling narratives that support solution selling.
Equal Opportunity
- At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment.
- We comply with applicable laws and regulations governing non-discrimination in all locations.
