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About the Role

We are looking for a Principal Product Manager to own product strategy and capability roadmaps for enterprise marketing technology platforms that support customer engagement, personalization, campaign orchestration, measurement, and communications at scale. This is a platform product management role focused on shaping the reusable capabilities that enable marketing, product, sales, service, and customer engagement teams across the enterprise. The role requires a product leader who can translate business priorities into clear platform capabilities, sequence those capabilities over time, and partner with engineering and architecture to move from roadmap strategy to delivery-ready work.

Responsibilities

Own product strategy and capability roadmaps for enterprise MarTech and customer engagement platforms.
Translate business goals, customer needs, regulatory requirements, and operational constraints into reusable platform capabilities.
Break down broad business priorities into clear capability areas, roadmap themes, features, epics, and delivery-ready backlog.
Build roadmap structures that distinguish between existing platform capabilities, planned enhancements, and true new capability needs.
Sequence capabilities across near-term delivery needs and longer-term platform evolution.
Prioritize competing stakeholder needs across business, operations, analytics, technology, and customer experience partners.
Partner with engineering, architecture, data, privacy, and security teams to shape scalable, resilient, compliant solutions.
Structure roadmap work so it can connect to platform planning, Jira hierarchy, backlog readiness, and downstream execution.
Make explicit tradeoff decisions across build, buy, defer, consolidate, deprecate, and optimize options.
Identify capability gaps, platform duplication, operational friction, and opportunities to simplify the ecosystem.
Define success metrics and connect platform decisions to measurable business, customer, operational, or technical outcomes.
Lead roadmap governance, stakeholder alignment, and executive-level communication.
Use customer, business, platform, and performance data to inform roadmap decisions.
Bring practical understanding of AI-enabled product capabilities, including evaluation, governance, risk, and operational readiness.
Own platform capabilities across areas such as CDP, customer identity, audience segmentation, journey orchestration, offer decisioning, campaign management, customer communications, experimentation, personalization, marketing analytics, and reporting.
Partner with marketing and technology teams to sequence platform capabilities within a larger enterprise transformation.
Define requirements for reusable MarTech capabilities that can serve multiple teams, brands, journeys, or channels.
Support modernization and consolidation of marketing technology capabilities where duplicate tools, fragmented data flows, or manual processes create complexity.
Ensure platform decisions account for privacy, consent, data governance, customer experience, and operational scalability.
Evaluate AI-enabled opportunities in marketing workflows, decisioning, content generation, segmentation, analytics, and campaign optimization with appropriate governance and measurement.

Requirements

10+ years of product management or directly comparable platform product leadership experience.
5+ years owning product strategy, capability roadmaps, or platform capabilities for enterprise MarTech, customer engagement, customer data, decisioning, campaign orchestration, personalization, or communications platforms at meaningful scale.
Demonstrated ownership of product roadmaps, prioritization, sequencing, and tradeoff decisions.
Experience translating broad business needs into structured platform roadmaps, features, epics, and delivery-ready backlog.
Experience working deeply with engineering, architecture, data, privacy, security, analytics, and business stakeholders.
Evidence of measurable outcomes from platform decisions, not only project delivery or operational support.
Experience operating in complex enterprise environments with senior stakeholder alignment and governance forums.
Strong written and verbal communication skills with the ability to explain complex platform decisions to executives and cross-functional teams.
Comfort working through ambiguity, competing priorities, technical constraints, and transformation complexity.
This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.

Skills

Content Personalization
Cross-Functional Leadership
Data-Driven Marketing
Strategic Planning
CDP
Customer Identity
Audience Segmentation
Journey Orchestration
Offer Decisioning
Campaign Management
Customer Communications
Experimentation
Personalization
Marketing Analytics
Reporting
AI-enabled product capabilities

Location

On-site
Virtual

Work Type

On-site
Virtual

Experience Level

10+ years of product management or directly comparable platform product leadership experience
5+ years owning product strategy, capability roadmaps, or platform capabilities for enterprise MarTech, customer engagement, customer data, decisioning, campaign orchestration, personalization, or communications platforms at meaningful scale
15 Years +

Education Level

Bachelor's Degree

Benefits

Options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.

About the Company

Make your mark at Comcast -- a Fortune 30 global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, we reach hundreds of millions of customers, viewers, and guests worldwide. Become part of our award-winning technology team that turns big ideas into cutting-edge products, platforms, and solutions that our customers love. We create space to innovate, and we recognize, reward, and invest in your ideas, while ensuring you can proudly bring your authentic self to the workplace. Join us. You’ll do the best work of your career right here at Comcast.

Equal Opportunity

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.