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About the Role

This is a critical and cross-functional role, synthesizing quantitative and qualitative data to answer the highest leverage questions for the business. The ideal candidate can determine the root cause of questions and is resourceful in finding solutions. Your work will directly shape how Create makes its biggest decisions, from informing product innovation to developing customer personas.

Responsibilities

• Own high-impact, cross-functional business questions
• Partner directly with Marketing, R&D, Ops, and Leadership to scope and prioritize business questions
• Determine the best way to answer each question, and execute: quantitative analysis, surveys, customer interviews, or a combination
• Be a power user of our BI tool (Omni) to navigate first-party data
• Turn first-party data and direct customer input into clear, decision-ready, and actionable narratives
• Connect dots across the functional spectrum, proactively surfacing questions or trends
• Own our consumer insights function
• Own and continuously improve always-on survey programs (post-purchase to NPS)
• Design and run ad hoc qualitative research as needed (customer interviews, panel studies, one-off surveys)
• Extract signal from unstructured sources (product reviews, CX conversations) and develop repeatable methods to structure intelligence

Requirements

• Strong strategic problem solver: can take an ambiguous, high-stakes business question and figure out how to answer it
• Proficient in SQL and a modern BI tool (Omni or Looker experience is a strong plus)
• Experience designing and running primary research: surveys and customer interviews is a strong plus
• Comfortable owning always-on programs (not just projects), e.g., NPS and post-purchase surveys
• Experience with unstructured data analysis (reviews, NPS verbatims, CX transcripts)
• Exceptional communicator who can translate data and direct customer input into a clear narrative for any audience
• Thrives in ambiguity and building from a blank slate
• DBT or backend data engineering experience is a bonus, but not required

Skills

• Quantitative analysis
• Qualitative analysis
• SQL
• BI tool usage (Omni, Looker)
• Survey design and execution
• Customer interviewing
• Unstructured data analysis
• Narrative development
• Strategic problem solving
• Communication

Location

• Downtown Manhattan

Work Type

• 4 days in office
• Flexible work setup

Experience Level

• Lead

Salary/Compensations

• Competitive compensation including salary and equity

Benefits

• Fully-paid health, dental, and vision insurance
• 15 days of PTO

About the Company

• Create Wellness is building a category-defining wellness brand that helps people feel their best every day.
• You'll join a small, high-output team where your work will have immediate and visible impact.
• We move quickly, expect a lot from ourselves and each other, and have fun while doing it.