Manager, Digital Activation at Adelphi Group | New York, New York, USA | Rezi

Manager, Digital Activation at Adelphi Group

Manager, Digital Activation

Adelphi Group · New York, New York, USA

Yesterday

Manager, Digital Activation

Adelphi Group · New York, New York, USA

a day ago
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About the Role

As a Manager on our Digital Activation team, you will play a key role in developing plans and executing digital buys by ensuring that pacing, performance, and the Digital Activation Process is activated correctly across your area of responsibility.

Responsibilities

  • Ensuring the implementation of the Digital Planning & Optimization Process across programmatic and direct buying
  • Overseeing and directing the day-to-day operations of the activation team
  • Effectively managing budget
  • Providing inputs and guidance around campaign design, including requirements for success and optimal use of demand-side platforms
  • Working side-by-side with the broader activation team to ensure tight coordination of campaign setup, adjustments, and optimization performance is efficient and effective
  • Working with the Strategy team to understand goals, address client needs, and communicate results and insights back to clients
  • Direct billing and reconciliation process for programmatic
  • Implementing Business Intelligence tools and new capabilities (e.g., new supply & data sources, new media measurement techniques, etc.)
  • Providing expert consultation to vendors, internal teams, and clients

Requirements

  • Minimum 3 years of experience and expert knowledge of digital programmatic buying (YouTube) and hands-on experience using DV360
  • Experience managing a small team and juggling multiple people and work priorities
  • Experience working with across several media channels is preferred and a curiosity in emerging media platforms
  • Experience with client-facing interaction
  • Experience working with large data sets and understanding of methodologies for evaluating data
  • Hands-on experience with data visualization tools, including Tableau
  • Ability to effectively manage costs while exceeding performance and viewability goals
  • Excellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teams
  • Proven ability to work with and influence cross-functional teams
  • Strong knowledge of MS Excel and ability to coach others in shortcuts
  • Working knowledge of third-party verification tools, including DoubleVerify

Skills

  • Digital programmatic buying
  • DV360
  • Data visualization tools
  • Tableau
  • MS Excel
  • Third-party verification tools
  • DoubleVerify

Work Type

  • Hybrid

Experience Level

  • Manager

Salary/Compensations

  • 80,000.00 - 90,000.00

About the Company

  • Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

Equal Opportunity

  • It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.