About the Role
The Paid Social Senior Specialist is experienced in executing social media advertising campaigns and possesses deep knowledge of advertising platforms like Facebook/Instagram, Twitter, Pinterest, Snapchat, LinkedIn, and TikTok. This role reports to the account Supervisor/Manager, leading the implementation of paid social media plans and ensuring high-quality work, with a strong understanding of strategy and comfortable execution.
Responsibilities
- Assist the Paid Social Supervisor/Manager in developing media plans to meet client goals.
- Present strategy plans and performance reports to clients.
- Lead campaign execution approach, ensuring strong alignment between strategy and tactical plans.
- Educate junior team members on platform best practices.
- Work closely with vendors and external partners to achieve client goals.
- Ensure high-quality deliverables to clients.
- Serve as a point of contact for clients and stakeholders.
Requirements
- 3+ years of experience in Paid Social Media buying and planning on multiple social platforms for medium and large clients.
- Bachelor's degree; degree or concentration in advertising, marketing, business administration, and communications preferred.
- Technical proficiency across social media advertising channels (Facebook/Instagram, Snapchat, Twitter, TikTok, LinkedIn, Pinterest, etc.).
- Experience presenting data and insights to medium and large audiences.
- Proven record managing multiple timely deliveries and prioritizing projects in a fast-paced environment.
- Experience managing working relationships with internal and external partners.
- Proficiency in Microsoft Office, with advanced working knowledge of Microsoft Excel.
Skills
- Paid Social Media buying and planning
- Social media advertising platforms (Facebook/Instagram, Twitter, Pinterest, Snapchat, LinkedIn, TikTok)
- Communication (verbal and written)
- Data analysis and insights generation
- Client goal understanding
- Teamwork
- Attention to detail
- Microsoft Excel
Location
- Windsor
- Toronto
- Montreal
Work Type
- Full-time
- Remote (Work Your World program)
Experience Level
- Senior
Education Level
- Bachelor's degree
Salary/Compensations
- $60k - $70k per year
Benefits
- Work Your World program (work from anywhere in Canada or overseas for up to 6 weeks/year)
- Extended long weekends
- Wellness & Tech benefits
- Birthday leave
- Extensive Learning & Development opportunities
- Local and Global Mobility within the Publicis Groupe network
About the Company
- Starcom is a global communications planning and media leader with over 80 years of history.
- Grounded in the principle that people are central to all they do, Starcom uses data and technology to move people and businesses forward.
- With over 7,000 employees in over 100 offices worldwide, Starcom partners with leading marketers and brands.
- In Canada, Starcom is part of Publicis Media within Publicis Groupe.
- Recognized as a Great Place to Work certified three years in a row.
- Ranked in LinkedIn’s Top 25 Great Places to Work.
- Named 2022 Media Agency of the Year and a 2023 Media Agency of the Year finalist.
Equal Opportunity
- Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion.
- They create and nurture a vibrant work environment that celebrates, values, and leverages all aspects of diversity and inclusiveness.
- They encourage applications from all qualified individuals.
- Appropriate accommodation will be provided for candidates with disabilities or accessibility needs throughout the recruitment process upon request.
